100% satisfaction guarantee Immediately available after payment Both online and in PDF No strings attached
logo-home
Previously searched by you
Previously searched by you
logo
Summary MKT 337 Module Two Short Paper Preliminary Market OverviewSouthern New Hampshire Universit $7.99   Add to cart
Quickly navigate to
Preview
  2.  
  3. Axia University Of Phoenix
  4.  
  5. ACC 290

Summary

Summary MKT 337 Module Two Short Paper Preliminary Market OverviewSouthern New Hampshire Universit
 0 view  0 purchase

MKT 337 Module Two Short Paper Preliminary Market OverviewMKT 337 Module Two Short Paper Preliminary Market OverviewSouthern New Hampshire UniversityMKT 337: Marketing ResearchPreliminary Market Overview The market for Apple VoyagerPods, designed for avid travelers, operates within the wireless hea...

[Show more]

Preview 1 out of 4  pages

Document information

  • October 6, 2024
  • 4
  • 2024/2025
  • Summary

Subjects

  • mkt 337 module two short paper preliminary market
  • designed for avid travelers
  • operates within the wireless headphones market
  • which is projected to reach us 18166 billion by
  • with a cagr of 142 wireless

Written for

All documents for this subject (144)

Seller

avatar-seller
newage

Reviews received

Content preview

MKT 337 Module Two Short Paper Preliminary Market Overview




Southern New Hampshire University

MKT 337: Marketing Research




Preliminary Market Overview The market for Apple VoyagerPods, designed for avid

travelers, operates within the wireless headphones market, which is projected to reach US$

181.66 Billion by 2032, with a CAGR of 14.2% (Wireless Headphones Market Snapshot,

2017 to 2032). Apple aims to enhance the travel experience by offering innovative smart

travel earbuds. Target Audience: The target demographic includes individuals who frequently

travel and seek support while maintaining independence (Gallinari, 2023, p.2). Millennials

and Gen Z, known for organizing solo travels using technology and social media, form a

significant segment (O'Donnell, 2023, p. 2). The target audience comprises tech-savvy

individuals valuing innovative solutions for enhanced travel experiences (O'Donnell, 2023, p.

2). Frequent travelers appreciate wireless headphones with features like real-time language

translation, adaptive noise cancellation, and interactive travel guides (Gallinari, 2023, p.2).

The global nature of travel broadens the target audience. However, considering the cost of the

product, focusing on regions with a strong Apple user community and popularity is essential

(Wireless headphones market). The VoyagerPods, offering upgraded experiences and aligning

with solo travel trends, can benefit from Apple's brand image and customer loyalty

The benefits of buying summaries with Stuvia:

Guaranteed quality through customer reviews

Guaranteed quality through customer reviews

Stuvia customers have reviewed more than 700,000 summaries. This how you know that you are buying the best documents.

Quick and easy check-out

Quick and easy check-out

You can quickly pay through credit card or Stuvia-credit for the summaries. There is no membership needed.

Focus on what matters

Focus on what matters

Your fellow students write the study notes themselves, which is why the documents are always reliable and up-to-date. This ensures you quickly get to the core!

Frequently asked questions

What do I get when I buy this document?

You get a PDF, available immediately after your purchase. The purchased document is accessible anytime, anywhere and indefinitely through your profile.

Satisfaction guarantee: how does it work?

Our satisfaction guarantee ensures that you always find a study document that suits you well. You fill out a form, and our customer service team takes care of the rest.

Who am I buying these notes from?

Stuvia is a marketplace, so you are not buying this document from us, but from seller newage. Stuvia facilitates payment to the seller.

Will I be stuck with a subscription?

No, you only buy these notes for $7.99. You're not tied to anything after your purchase.

Can Stuvia be trusted?

4.6 stars on Google & Trustpilot (+1000 reviews)

75759 documents were sold in the last 30 days

Founded in 2010, the go-to place to buy study notes for 14 years now

Start selling
$7.99
  • (0)
  Add to cart