inside LVMH certificate UPDATED ACTUAL Exam Questions and CORRECT Answers
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Inside LVMH
Institution
Inside LVMH
inside LVMH certificate UPDATED
ACTUAL Exam Questions and CORRECT
Answers
Quel secteur d'activité de LVMH a généré la plus grande part des revenus en 2022 ? -
CORRECT ANSWER- Mode et maroquinerie
Combien de magasins LVMH gère-t-il ? - CORRECT ANSWER- 5 600 magasins
Qu'est-ce qui n'est ...
inside LVMH certificate UPDATED
ACTUAL Exam Questions and CORRECT
Answers
Quel secteur d'activité de LVMH a généré la plus grande part des revenus en 2022 ? -
CORRECT ANSWER- ✔✔Mode et maroquinerie
Qu'est-ce qui n'est pas un facteur clé pour Selective Retailing Maisons ? - CORRECT
ANSWER- ✔✔Sélection de produits standard
Laquelle de ces Maisons est la plus ancienne ? - CORRECT ANSWER- ✔✔CHAUMET
Parmi les activités suivantes, laquelle ne fait pas partie du secteur Autres activités ? -
CORRECT ANSWER- ✔✔Automobile
Quelles Maisons font partie de la division Parfums et Cosmétiques ? - CORRECT ANSWER-
✔✔STELLA par Stella McCartney, ACQUA DI PARMA
Combien d'employés travaillent chez LVMH et combien y a-t-il de femmes ? - CORRECT
ANSWER- ✔✔196 000 employés, dont 71 % sont des femmes
Quel est le plus ancien domaine viticole et la marque la plus jeune de la division Wines &
Spirits ? - CORRECT ANSWER- ✔✔Domaine des Lambrays (le plus âgé) & Eminente (le
plus jeune)
Quelle maison de mode au sein du groupe a été fondée en 1846? - CORRECT ANSWER-
✔✔Loewe
Combien y a-t-il de Maisons au sein du groupe LVMH ? - CORRECT ANSWER- ✔✔Plus de
75
, Sélectionnez les phrases appropriées relatives à la stratégie omnicanale LVMH - CORRECT
ANSWER- ✔✔· Omnichannel is a client-centric approach aimed at providing a consistent,
qualitative, and seamless customer experience across all channels and geographies.
· Establishing a smooth omnichannel customer experience requires cross-collaboration across
all teams, departments, and through all activities - from warehouses to stores.
Looking at distribution, is Brick and Mortar still an important part of the luxury story? -
CORRECT ANSWER- ✔✔YES
Which characteristics may help to measure the luxuriousness of an offer? - CORRECT
ANSWER- ✔✔· Price
· Quality
· Scarcity
· Signed by brands.
· Controlled channels
· Personalized services
· Delivering experiential rewards
How do Fashion & Leather Goods Maisons offer their clientèle unique customer
experiences? - CORRECT ANSWER- ✔✔By mastering their distribution
According to Erwan Rambourg the young generation of luxury buyers have transformed the
luxury industry in certain areas such as casualisation, social media or values. - CORRECT
ANSWER- ✔✔TRUE
According to Bain & Company, by 2030, online sales will represent... - CORRECT
ANSWER- ✔✔33% of the luxury sales
What are the core values of LVMH? - CORRECT ANSWER- ✔✔· Creativity & Innovation
· Entrepreneurial spirit
· Quest for excellence
· Sense of commitment
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