OCT/NOV EXAM 2024
UNIQUE NO.
DUE DATE: 15 OCTOBER 2024
, MNG3702
October/November Exam Portfolio 2024
Unique No.
DUE: 15 October 2024
Strategic Implementation and Control IIIB
Question 1
1.1 Elements of the Balanced Scorecard (BSC):
1. Financial Perspective
2. Customer Perspective
3. Internal Business Processes Perspective
4. Learning and Growth Perspective
1.2 Formulate Strategic Objectives for Each Element of the BSC:
1. Financial Perspective
Strategic Objective: Increase profitability by expanding market share and
boosting revenue through eco-friendly products like Bananatex.
Explanation: Green Threads aims to enhance its financial performance by
raising awareness of its sustainable textile options, which can lead to an
increase in sales and profits. This aligns with their long-term goal of being an
international leader in sustainable textiles while also supporting the financial
growth of the company.
2. Customer Perspective
Strategic Objective: Achieve a 96% customer satisfaction rate by offering
high-quality, innovative, and sustainable textile products.