asu ea CIS 105 final
Jeremiah
Terms in this set (40)
Many firms attempt to enhance their platform
network effects by creating a _____ for the
development of third-party products and
services that enhance the primary offering.
______ is a term used to refer to data sets that Big data
are too large or complex for traditional
data processing application software to
adequately deal with.
It is possible that a network may have both true
same-side and cross-side benefits.
Instead of competing with established Blue Ocean Strategy
firms in an existing network market, firms
should seek uncontested, new market
spaces. This is called:
What are the characteristics threatening to size, power, heat
slow down Moore's Law? (select all that
apply)
Size
Power
Cost
Heat
The video game industry where console Two-sided Market
owners are attracted to platforms with the
most games, and innovative developers are
attracted to platforms that have the most
users, is an example of:
Computers express data as bits that are kilo-byte (KB); mega-byte (MG); giga-byte (GB); terabyte (TB)
either one or zero. Eight bits form a byte
(B); a _____ is one thousand bytes; a _____ is
one million bytes; a _____ is one billion
bytes; and a ______is one trillion bytes.
1/5
, 10/15/24, 9:44 AM
When a firm seeks to make an existing Envelopment
market a subset of its product offering
(much like iPhone did with iPod, Email,
Browsing), it is called:
Which of the following are examples of the -Anna's impression of a brand influences her opinion of the products associated with
Halo effect? (select all that apply) that brand.
-Anna's impression of a brand influences -The packaging of a product influences Ben's opinion of the product
her opinion of the products associated with -Charlie associates lower-priced products with lower quality
that brand.
-The packaging of a product influences
Ben's opinion of the product
-Charlie associates lower-priced products
with lower quality
-Dana chooses restaurants based on the
reviews by food bloggers, instead of
choosing a place based on ambience
"Sasha scores an 'A' on every one of her The Halo Effect
tests. I bet she could be a good student
leader." This is an example of:
Social media policies revolve around the Representation
"three Rs". What are they? (select all that Respect
apply) Responsibility
Representation
Respect
Reason
Responsibility
_____ refers to services targeted at Web 2.0
harnessing the power of the internet to
empower users to collaborate, create
resources, and share information in a
distinctly different way from the static web
sites and transaction-focused storefronts.
Crowdsourcing refers to the process where true
initially undefined groups of users band
together to solve problems, create code,
and develop services.
Groupthink bias can occur due to: Herd Behavior
The social media space introduces a true
tension between allowing expression
(among employees and by the broader
community) and protecting the brand.
2/5
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