Exam (elaborations)
MAR 3023 UCF Review Practice Exam 1 Questions & Answers 2024/2025
- Course
- Institution
MAR 3023 UCF Review Practice Exam 1 Questions & Answers 2024/2025
[Show more]
Content preview
MAR 3023 UCF Review Practice Exam 1Questions & Answers 2024/2025
If you found this helpful, *Venmo* me @*ASerros* to show your appreciation! Good luck! - ANSWERS
What are the 4 market offerings? - ANSWERSInnovation, Goods, Services, Ideas
Components of the *marketing mix? - ANSWERSProduct, Price, Place, Promotion
Direct impact marketing has on consumers? - ANSWERSMarketing helps consumers learn about new
products and services.
What is the 1st step of *marketing plan? - ANSWERSBusiness Mission & Objectives
What is the 2nd step of *marketing plan? - ANSWERSSituation Analysis/ SWOT
What is the 3rd step of *marketing plan? - ANSWERSIdentifying Opportunities
What is the 4th step of *marketing plan? - ANSWERSImplementation Marketing Mix
What is the 5th step of *marketing plan? - ANSWERSEvaluate performance using marketing metrics
What is growth strategy "Market Penetration"? - ANSWERSA growth strategy that employs the existing
marketing mix and focuses the firm's efforts on existing customers.
What is growth strategy "Market Development"? - ANSWERSA growth strategy that employs the existing
marketing offering to reach new market segments, whether domestic or international.
The benefits of buying summaries with Stuvia:
Guaranteed quality through customer reviews
Stuvia customers have reviewed more than 700,000 summaries. This how you know that you are buying the best documents.
Quick and easy check-out
You can quickly pay through credit card or Stuvia-credit for the summaries. There is no membership needed.
Focus on what matters
Your fellow students write the study notes themselves, which is why the documents are always reliable and up-to-date. This ensures you quickly get to the core!
Frequently asked questions
What do I get when I buy this document?
You get a PDF, available immediately after your purchase. The purchased document is accessible anytime, anywhere and indefinitely through your profile.
Satisfaction guarantee: how does it work?
Our satisfaction guarantee ensures that you always find a study document that suits you well. You fill out a form, and our customer service team takes care of the rest.
Who am I buying these notes from?
Stuvia is a marketplace, so you are not buying this document from us, but from seller Bensuda. Stuvia facilitates payment to the seller.
Will I be stuck with a subscription?
No, you only buy these notes for $7.99. You're not tied to anything after your purchase.
Can Stuvia be trusted?
4.6 stars on Google & Trustpilot (+1000 reviews)
81311 documents were sold in the last 30 days
Founded in 2010, the go-to place to buy study notes for 14 years now