100% satisfaction guarantee Immediately available after payment Both online and in PDF No strings attached
logo-home
Previously searched by you
Previously searched by you
logo
Marketing 443 Exam 1 Questions and Answers $10.49
Add to cart
Quickly navigate to
Preview
  2.  
  3. Mgmt
  4.  
  5. Mgmt

Exam (elaborations)

Marketing 443 Exam 1 Questions and Answers
 11 views  0 purchase
  • Course
  • Mgmt
  • Institution
  • Mgmt

Search - Answer-Products or services have attributes customers can readily evaluate before they purchase (looking for shampoo on Amazon) Experience - Answer-Products or services can be evaluated only after purchase (dinner in a new restaurant, concert, movie, or new hairstyle) Credence - Answ...

[Show more]

Preview 1 out of 4  pages

Document information

  • October 19, 2024
  • 4
  • 2024/2025
  • Exam (elaborations)
  • Questions & answers

Subjects

  • marketing 443 exam 1 questions and answers
  • search answer products or services have attribut

Written for

  • Mgmt
  • Mgmt

Seller

avatar-seller
lectknancy

Reviews received

Content preview

Marketing 443 Exam 1 Questions and
Answers
Search - Answer-Products or services have attributes customers can readily evaluate
before they purchase (looking for shampoo on Amazon)

Experience - Answer-Products or services can be evaluated only after purchase (dinner
in a new restaurant, concert, movie, or new hairstyle)

Credence - Answer-Products or services have attributes buyers cannot confidently
evaluate, even after one or more purchases (surgery)

Experience qualities - Answer-Where is there overlap for most goods and services for
qualities of goods and services?

Beginning - Answer-When does marketing begin in the selling process?

Data, information, insights, decisions, implementation, back to marketing environment -
Answer-Marketing Environment

False - Answer-Majority of Data in the world is structurally organized

Yottabyte - Answer-1000 zettabytes

2.7 zettabytes - Answer-How much data is in the world?

True - Answer-Volume is the key attribute to Big Data

100 million transactions - Answer-How many transactions occur on Amazon per
second?

Egg - Answer-Most liked photo on instagram

53.1 million likes - Answer-How many likes does the egg have?

(Value(s) - Price(s)) > (Value(A) - Price(A)) - Answer-Value function

4.8 billion - Answer-How many people are using a smartphone in the world?

73% - Answer-How many people always have their phones with them?

Structured Data - Answer-Standardized data that are organized according to predefined
schema (database)

The benefits of buying summaries with Stuvia:

Guaranteed quality through customer reviews

Guaranteed quality through customer reviews

Stuvia customers have reviewed more than 700,000 summaries. This how you know that you are buying the best documents.

Quick and easy check-out

Quick and easy check-out

You can quickly pay through credit card or Stuvia-credit for the summaries. There is no membership needed.

Focus on what matters

Focus on what matters

Your fellow students write the study notes themselves, which is why the documents are always reliable and up-to-date. This ensures you quickly get to the core!

Frequently asked questions

What do I get when I buy this document?

You get a PDF, available immediately after your purchase. The purchased document is accessible anytime, anywhere and indefinitely through your profile.

Satisfaction guarantee: how does it work?

Our satisfaction guarantee ensures that you always find a study document that suits you well. You fill out a form, and our customer service team takes care of the rest.

Who am I buying these notes from?

Stuvia is a marketplace, so you are not buying this document from us, but from seller lectknancy. Stuvia facilitates payment to the seller.

Will I be stuck with a subscription?

No, you only buy these notes for $10.49. You're not tied to anything after your purchase.

Can Stuvia be trusted?

4.6 stars on Google & Trustpilot (+1000 reviews)

53022 documents were sold in the last 30 days

Founded in 2010, the go-to place to buy study notes for 14 years now

Start selling
$10.49
  • (0)
Add to cart
Added