SSME01WB - Mopar Customizing Essentials
Vehicle Protection Questions and Answers
100% Correct
Using a Jeep Wrangler Dream Card, which is an accessory that could fit the
lifestyle of a customer who is an avid camper and off-roader? - ANSWER
Removable roof rack
What accessory is typically associated with the performance customer lifestyle? -
ANSWER Cold air intake kit
Which can you use to show the off-road personalization options that could
benefit a Jeep 4xe buyer? - ANSWER 4xe Dream Card
What accessory is typically associated with the comfort and convenience
customer lifestyle? - ANSWER Cargo bins
What does NOT indicate an off-road lifestyle for a customer? - ANSWER Likes
the latest and greatest technology
Which is NOT a best practice for customer conversations? - ANSWER Tell the
customer what you think is right for them.
Jim just bought his Ram 1500. After picking up on clues about his lifestyle, you
suggest accessories that might be useful to him. However, he makes it clear that
he's not interested at this time. Which best practice should you employ next? -
ANSWER Follow up the day after delivery, and again a few months later to ask
if there is anything you can do to make his ownership experience more enjoyable.
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