10/29/24, 12:42 AM RISE UP TEST ACTUAL EXAM 70 QUESTIONS AND CORRECT DETAILED ANSWERS WITH RATIONALES (VERIFIED ANS…
RISE UP TEST ACTUAL EXAM 70 QUESTIONS AND
CORRECT DETAILED ANSWERS WITH RATIONALES
(VERIFIED ANSWERS) | ALREADY GRADED A+
Terms in this set (76)
which of the following is a term for B. Products
physical goods that are bought and sold?
which of the following is a standard term D. Customers
that describes the audience of retail
stores-that is, the people who will buy
things from the stores?
which of the following is a term for C. Services
intangible things, such as providing
delivery, that are sold by retailers?
what kind of things does a manufacturer D. Finished products
produce?
which of the following holds large C. Distribution center
quantities of product that are later sent
either to retail locations or directly to
customers?
which of the following terms best A. Manufacturer
describes a grower of potatoes?
The majority of retailers are: A. Independently owned
which of the following is the term for the B. Omnichannel
retailing approach that places the focus on Fullscreen
creating a seamless shopping experience
for customers by integrating multiple
channels?
which of the following is the standard A. An interconnected system of approaches for meeting the goal of retailing, which
definition of a retail ecosystem? is to provide customers with the merchandise and services they want.
Approximately what percentage of U.S C. 20-25%
jobs are retail jobs, as of 2019?
These customers can take a long time to D. Comparison shoppers
make a purchase decision, and might
return to a retailer several times before
making a purchase.
These customers tend to make quick B. Impulse buyers
purchase decisions, often buying
inexpensive items that are not high
importance to them.
, 10/29/24, 12:42 AM RISE UP TEST ACTUAL EXAM 70 QUESTIONS AND CORRECT DETAILED ANSWERS WITH RATIONALES (VERIFIED ANS…
These customers tend to spend a lot of D. Comparison shoppers
time checking out products and prices
through online sites, visiting different
stores and comparing retailer ads.
These customers view shopping as a fun C. Recreational shoppers
occasion, so shopping does not
necessarily include making a purchase.
These customers have an early adopter A. Innovation/ trend buyers
mindset, and want to be recognized as
trendsetters by others.
These shoppers have typically enjoyed A. Loyal customers
and valued positive customer experiences
with a particular retailer.
These shoppers are rarely the first to try B. Followers
new products.
Which of the following is the term for B. External social cues
behavior influences that come from a
customer's family and friends?
Which of the following is the term for B. External social cues
behavior influences that come from
retailers marketing?
Which of the following is the term for C. Internal physical cues
behavior influences that come from a
customer's own needs?
Which of the following is the term for the D. Company brand
overall impression gathered from
information that is seen, heard and
experienced by customers who encounter
a business, its products and services?
Which of the following is the term for the C. Company culture
unique way that company employees act
with each other and with customers?
Which of the following best defines quality A. Delivering a positive, memorable experience that is more than what the customer
customer service? expected.
As of 2019, roughly how much money do C. $60-$70 billion
U.S. retailers lose annually due to poor
customer service?
After one negative experience, C. 50%
approximately what percentage of people
say they will never do business with that
company again?
Which of the following does not describe A. Price
a product feature?
Which of the following is a valid reason for C. You're working with another customer and can't leave your area
you, as an employee, not to escort a
customer to the location of a product that
they've asked to see?
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