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COMM 226 EXAM 1 QUESTIONS AND ANSWERS 100% VERIFIED
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COMM 226 EXAM 1 QUESTIONS AND ANSWERS 100% VERIFIED
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COMM 226 EXAM 1 QUESTIONS AND ANSWERS100% VERIFIED.
3 factors contributing to the relative strength or weakness of TPS
Correct Answer -1. message characteristics
2. nature of others
3. individual difference
2 consequences of TPE
Correct Answer -1. compliance
2. defiance
SCT: what are 4 distinctly human traits?
Correct Answer -1. symbolizing
2. self-regulatory
3. self-reflective
4. vicarious capacities
abstract modeling
Correct Answer -the use of previously acquired knowledge + modeling
behaviors based on others
SCT: 4 component processes
Correct Answer -1. attention
2. retention
3. motor reproduction
, 4. motivation
2 possible effects of modeling
Correct Answer -1. inhibitory
2. disinhibitory
Inhibitory effect
Correct Answer -new info or the observation of as new behavior restrains a
previously learned behavior
disinhibitory effects
Correct Answer -New information or observation disinhibits, lifting
previously learned internal restraints on certain behaviors
social promoting
Correct Answer -new media techs and messages that are tailored for
relevance and credibility
Bandura: 3 components of SCT for personal/social change
Correct Answer -1. theoretical model
2. translation and implementational model
3. social diffusion model
3 conceptual roots of priming
Correct Answer -1. cognitive neoassociation
2. general affective aggression model
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