Essay
BTEC Unit 10 Market Research In Business D2 (Distinction)
- Course
- Institution
- Book
BTEC Unit 10 Market Research In Business D2 (Distinction)
[Show more]
Connected book
Book Title:
Author(s):
- Edition:
- ISBN:
- Edition:
More summaries for
-
WGU C213 OBJECT ASSESSMENT ACCOUNTING FOR DECISION MAKERS 2023/ 2024 EXAM WITH ACTUAL QUESTIONS AND COMPLETE 100%CORRECT ANSWERS WITH VERIFIED AND WELL EXPLAINED RATIONALES ALREADY GRADED A+ BY EXPERT...
-
NATIONAL PILATES CERTIFICATION EXAM WITH ACTUAL QUESTIONS AND COMPLETE 100%CORRECT ANSWERS WITH VERIFIED AND WELL EXPLAINED RATIONALES ALREADY GRADED A+ BY EXPERTS |LATEST VERSION 2024 WITH GUARANTEE...
-
UNIT 1 - EXPLORING BUSINESS ASSIGNMENT 1 P1, P2, P3, M1, M2, D1 EXAM WITH ACTUAL QUESTIONS AND COMPLETE 100%CORRECT ANSWERS WITH VERIFIED AND WELL EXPLAINED RATIONALES ALREADY GRADED A+ BY EXPERTS |L...
1 review
By: lawenali1 • 3 year ago
Seller
Follow
HasnainButt
Reviews received
Content preview
D2:Come up with an improvement plan for your research.
The new Coca-Cola product was the Cola-Kiwi. It is a regular Coca-
Cola drink with less sugar, so you can taste the kiwi in it. it is served
in a 33Ml can. The product can be bought at; Local supermarkets,
Grocery stores and Restaurants. The retail price we will be asking for
the drink is €0,58. It is more expensive than the regular Coca-Cola
drink, because it has a kiwi flavor and kiwi is in general already
expensive. In this assignment I am going to write an improvement
plan.
First, we are going to use market research to improve your branding
by exploring such subject as:
Brand awareness: Are customers aware and familiar with your
brand?
Competitive comparisons: How do customers view your
company compared to the competition?
Personification: What characteristics and traits do customers
associate with your brand?
We can also improve our market research by survey customers to
gather feedback on marketing content such as logos, brochures,
websites, etc. Brand research is conducted by interviewing customers
or organized focus groups. In this way, we can explore different
topics and get feedback from the customer, so we can improve the
product. The results will help us develop brand positioning and
improve your marketing research. My Subjectivity for this
improvement is; I think it will be smart to gather information from
customers, because you will be sure that you will produce a product
the customer wants and will but. This way you know the product will
be a success and you will make money from it.
The benefits of buying summaries with Stuvia:
Guaranteed quality through customer reviews
Stuvia customers have reviewed more than 700,000 summaries. This how you know that you are buying the best documents.
Quick and easy check-out
You can quickly pay through credit card or Stuvia-credit for the summaries. There is no membership needed.
Focus on what matters
Your fellow students write the study notes themselves, which is why the documents are always reliable and up-to-date. This ensures you quickly get to the core!
Frequently asked questions
What do I get when I buy this document?
You get a PDF, available immediately after your purchase. The purchased document is accessible anytime, anywhere and indefinitely through your profile.
Satisfaction guarantee: how does it work?
Our satisfaction guarantee ensures that you always find a study document that suits you well. You fill out a form, and our customer service team takes care of the rest.
Who am I buying these notes from?
Stuvia is a marketplace, so you are not buying this document from us, but from seller HasnainButt. Stuvia facilitates payment to the seller.
Will I be stuck with a subscription?
No, you only buy these notes for $3.79. You're not tied to anything after your purchase.
Can Stuvia be trusted?
4.6 stars on Google & Trustpilot (+1000 reviews)
78075 documents were sold in the last 30 days
Founded in 2010, the go-to place to buy study notes for 14 years now