MGMT Capstone exam 2 Practice
Questions and Answers
A contractual alliance involves writing a contract that describes how much equity each partner receives.
T/F - ANSWER✔✔-F
To achieve economies of scale in a strategic alliance, two or more companies combine unique resources.
T/F - ANSWER✔✔-F
Which one of the following is NOT one of the basic alliance arrangements?
Contractual alliance
Equal alliance
Equity alliance
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Joint venture - ANSWER✔✔-Equal alliance
Why should a company create a strategic alliance with one or more other companies?
To differentiate more from competitors
To combine resources and capabilities to create new value
To make employees happy that may have connections with other companies
Both to differentiate more from competitors and to combine resources and capabilities to create new
value
Both to combine resources and capabilities to create new value and to make employees happy that may
have connections with other companies
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All of the choices are correct. - ANSWER✔✔-Both to differentiate more from competitors and to
combine resources and capabilities to create new value
Which of the following are ways a firm can take advantage of another firm in an alliance?
Vertically integrating
Misrepresentation
Hold-up
Both vertically integrating and hold-up
Both misrepresentation and hold-up - ANSWER✔✔-Both misrepresentation and hold-up
Toyota's seat supplier built its factory next door to Toyota's main factory and built a conveyor built that
transferred seats from the supplier into the Toyota factory. This is an example of _____________.
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combining unique resources
creating alliance specific resources
pooling similar resources
making the best out of their situation - ANSWER✔✔-creating alliance specific resources
Zeal Inc., a software firm, decides to enter the publishing industry. While it has the financial resources
required to enter the new market, it lacks the expertise and technical knowledge required to establish
itself in the new industry. So, Zeal Inc. enters into strategic alliance with Chrome Corp., a leading e-
publisher. Which of the following is likely to be true in this case?
Zeal's vision is likely to contradict that of Chrome.
Chrome is likely to provide its expertise only at the marketing stage.
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