APMP Foundation Exam Q & A |Questions
with 100% Correct Answers | Verified
Q.21 Appropriate sources to assess customer's perception of you and your competition are:
The customer, suppliers, teaming partners, ex customer staff, consultants
The customer, suppliers, teaming partners, Wikileaks, consultants
The customer, teaming partners, customer's annual reports, ex customer staff, consultants
An oracle - ✔️✔️The customer, suppliers, teaming partners, ex customer staff, consultants
Q.22 Which of these statements is correct? Proposal Strategy Statements say...
WHAT you are going to do in the proposal, and HOW you are going to do it in the proposal
WHAT you are going to do in the proposal, and WHY you are going to do it
WHY you are going to propose WHAT
WHAT the unique features of your offering are - ✔️✔️WHAT you are going to do in the proposal,
and HOW you are going to do it in the proposal
Q.23 Which of the following is an outcome of a bidders' comparison matrix?
Analysis of the prospect's current perception of how your solution compares to various
competitors
,Analysis of the prospect's potential perception of how your proposal compares to various
competitors
Analysis of our view on our competitor's strengths and weaknesses
Analysis of our competitors' view on the customer's needs. - ✔️✔️Analysis of the prospect's
current perception of how your solution compares to various competitors
Q.24 The executive summary should be...
written by the top level management
drafted by the sales lead just before the Final Document Review
drafted by the sales lead, as early as possible
written by the proposal manager, reviewed by the Final Document Reviewers - ✔️✔️drafted by
the sales lead, as early as possible
Q.25 In the executive summary
Always include pricing
Never include pricing
Include pricing, unless prohibited
,Provide a detailed pricing calculation - ✔️✔️Include pricing, unless prohibited
Q.26 Which of the following is NOT a benefit of content plan development (earlier called
storyboarding)?
It captures strategies
It enables horizontal and vertical reviews
It reduces the document size
It improves consistency of messages - ✔️✔️It reduces the document size
Q.27 Which of the following statements is generally seen as best practice?
Draft content plan right after the kick-off meeting
Design content plan to ensure page layout meets CI guidelines (Corporate Identity)
Design content plan jointly with top management
Draft content plan before the kick-off meeting - ✔️✔️Draft content plan before the kick-off
meeting
Q.28 Which of the following statements is correct?
Theme statements highlight your discriminators by linking features to price list items
, Theme statements link differentiating features with requirements
Theme statements highlight your discriminators by linking customer needs to quantified
benefits, and by linking those benefits to features
Theme statements are only applicable to very complex proposals - ✔️✔️Theme statements
highlight your discriminators by linking customer needs to quantified benefits, and by linking
those benefits to features
Q.29 When is content plan development most appropriate?
In a Q&A style proposal, for new customers, when offering known or existing products/services
In a Q&A style proposal, when offering known or existing products/services
In a requirements style proposal, for new customers, when offering new products/services
In a requirements style proposal, when offering to an existing client, offering new
products/services - ✔️✔️In a requirements style proposal, for new customers, when offering new
products/services
Q.30 What is seen as best practice with regards to building a compliance matrix?
List items according to importance
Begin each item with a noun
Cluster similar requirements
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