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isds exam 2, isds 3100 exam 2 quizzes and sample questions With Complete Solutions evangelist effect - Answer______ describes the dynamic by which users of a network are incentivized to "spread the word" and convince others to join the network /.users and developers - AnswerWe defined platfor...

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isds exam 2, isds 3100 exam 2 quizzes
and sample questions With Complete
Solutions
evangelist effect - Answer______ describes the dynamic by which users of a network
are incentivized to "spread the word" and convince others to join the network

/.users and developers - AnswerWe defined platforms as two-sided networks. Which
are the members of the two sides?

/.any connected entity - AnswerWe studied that "Value in a network is proportional to
the number of connected nodes." What do we mean by the term "node"?

/.they are consumed by use - AnswerWhich of the following is NOT a characteristic of
information goods? A) they are consumed by use B) they have no natural capacity limits
C) they are experience goods D) they have negligible distribution costs

/.positive feedback - AnswerTippy markets are characterized by the presence of a self-
reinforcing process by which the strong gets stronger and the weak gets weaker. What
is the name of this process?

/.true - AnswerT/F The value of a network is proportional to the number of connected
nodes

/.true - AnswerT/F With social networking platforms like Instagram, the value lies not in
scarcity but in plentitude. That is, the larger the user base the more valuable the
platform becomes

/.false - AnswerT/F Sustaining technologies offer a different set of performance
characteristics and a high rate of performance improvement on the critical performance
dimensions

/.scarcity - AnswerValue is typically found in __________

/.proportional - AnswerThe value in a network is _________ to the number of connected
nodes

/.physical and virtual - AnswerWhat are the two types of networks

/.physical network - Answerthe nodes of the network are connected by physical links

/.virtual network - Answerthe connections between network nodes are intangible and
invisible. The nodes of this network are typically people rather than devices

, /.positive feedback dynamics - Answergo under the name of network effects, network
externalities or demand- side economies of scale

/.network effects - Answeroccur when a new node creates value for all the other
members of the network by making the network larger and thus more valuable

/.growing network - AnswerNetwork effects create spillover effects that have an impact
on other individuals: positive for those members of the ________________ and
negative for the members of the other ones

/.evangelist effect - Answerthe dynamic that the more users the more value for you and
the incentive that current members of the network have to "spread the word" and
convince others to join it

/.adoption - Answerthe evangelist effect speeds up _____________

/.tippy market - Answermarket that is subject to strong positive feedback

/.tipping point - Answerwhen the critical mass is reached in a market

/.the presence and strength of economies of scale (network effects) and the variety of
customer needs - AnswerWhether a market will tip toward a dominant technology or a
dominant player depends on two factors:

/.two sided networks - Answernetworks that have two types of members, each creating
value for the other; value of the network to one type of member depends on the number
of members from the other side

/.users and suppliers of content (Adobe PDF format), buyers and suppliers of goods
(online electronic procurement marketplaces) - AnswerExamples of two sided networks
are: (2)

/.marketplace - Answertwo-sided networks where demand and offer meet

/.platform - Answertwo-sided networks with specific members on the two sides: users
and developers

/.data - Answercodified raw facts

/.information - Answerdata in context

/.high production costs, negligible replication costs, is not the carrier, negligible
distribution costs, costs are sunk, no natural capacity limits, not consumed by use, are
experience goods - AnswerWhat are the 8 economic characteristics of information

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