Google Digital Garage Study Questions
And 100% Correct Answers.
Taking a business online can involve many different steps. When starting out, which activity could be a
part of this process? - Answer Creating a business listing in online local directories
What is an easy was for visitors to learn about a business while visiting a website? - Answer Browsing
your product pages and reviewing the Frequently Asked Questions page
What is a key benefit of having online presence for a business? - Answer Being visible when people
search for a business like yours
What is a tool that helps you measure the success of your website? - Answer Analytics
What is a true statement when it comes to taking a business online? - Answer use analytics to make
informed decisions
What is a true statement when marketing your business online? - Answer social media is a great way to
engage your audience
What is a true statement when it comes to developing a web presence for a business? - Answer mobile
apps enable your customers to purchase your products without being on your website
What is web server? - Answer a computer connected to the internet with software that allows it to
host all the components of your website
What is a shortcut to other pages on your site or elsewhere on the web? - Answer hyperlink
What is one particular thing you would want to exclude from your website? - Answer a lot of deep
scientific information and detailed statistics
, What is an example of a 'call to action' on a website? - Answer a 'get directions to our store' button
which when clicked, redirects to a map displaying directions to the store based on the customer's
current address
What should you consider when developing your website content? - Answer what your customers are
looking for
What is the first step in creating an online business strategy? - Answer Identifying business goals
What is the purpose of the "see, think, do, care' framework? - Answer to help a business understand
the customer journey online
Why is optimizing customer touch-points online beneficial for businesses? - Answer It provides
customers with value every time they come into contact with a brand, helping build trust
Once you have worked our your unique selling point (USP), how would you use it in a long-term online
strategy? - Answer incorporate it within marketing materials across all channels to help raise customer
awareness
What type of information can KPIs provide? - Answer long-term projections
Why are search engines a great place for a business to be found? - Answer people who search are
actively looking for information, products or service
What tech do search engines use to 'crawl' websites? - Answer bots
What can help a search engine understand what your page is about? - Answer the title tag
Spending money on search advertising influences how your website appears in? - Answer the search
results page
What is an important factor in the paid search auction system? - Answer how relevant your ads are
And 100% Correct Answers.
Taking a business online can involve many different steps. When starting out, which activity could be a
part of this process? - Answer Creating a business listing in online local directories
What is an easy was for visitors to learn about a business while visiting a website? - Answer Browsing
your product pages and reviewing the Frequently Asked Questions page
What is a key benefit of having online presence for a business? - Answer Being visible when people
search for a business like yours
What is a tool that helps you measure the success of your website? - Answer Analytics
What is a true statement when it comes to taking a business online? - Answer use analytics to make
informed decisions
What is a true statement when marketing your business online? - Answer social media is a great way to
engage your audience
What is a true statement when it comes to developing a web presence for a business? - Answer mobile
apps enable your customers to purchase your products without being on your website
What is web server? - Answer a computer connected to the internet with software that allows it to
host all the components of your website
What is a shortcut to other pages on your site or elsewhere on the web? - Answer hyperlink
What is one particular thing you would want to exclude from your website? - Answer a lot of deep
scientific information and detailed statistics
, What is an example of a 'call to action' on a website? - Answer a 'get directions to our store' button
which when clicked, redirects to a map displaying directions to the store based on the customer's
current address
What should you consider when developing your website content? - Answer what your customers are
looking for
What is the first step in creating an online business strategy? - Answer Identifying business goals
What is the purpose of the "see, think, do, care' framework? - Answer to help a business understand
the customer journey online
Why is optimizing customer touch-points online beneficial for businesses? - Answer It provides
customers with value every time they come into contact with a brand, helping build trust
Once you have worked our your unique selling point (USP), how would you use it in a long-term online
strategy? - Answer incorporate it within marketing materials across all channels to help raise customer
awareness
What type of information can KPIs provide? - Answer long-term projections
Why are search engines a great place for a business to be found? - Answer people who search are
actively looking for information, products or service
What tech do search engines use to 'crawl' websites? - Answer bots
What can help a search engine understand what your page is about? - Answer the title tag
Spending money on search advertising influences how your website appears in? - Answer the search
results page
What is an important factor in the paid search auction system? - Answer how relevant your ads are
