,Inhoudsopgave
Inleiding................................................................................................................................. 3
Stap 1: Gezondheidskundige analyse.................................................................................4
1.1 Gezondheidsprobleem....................................................................................................4
Doelgroep............................................................................................................................ 4
Invloed op de kwaliteit van leven.........................................................................................4
Epidemiologie........................................................................................................................ 6
Incidentie............................................................................................................................. 6
Prevalentie........................................................................................................................... 6
Morbiditeit............................................................................................................................ 6
Mortaliteit............................................................................................................................. 6
1.2 Relatie tussen gezondheidsprobleem en (gezondheids)gedrag.................................7
1.3 Gedrags- en omgevingsanalyse.....................................................................................8
Model van Lalonde.............................................................................................................. 8
Leefstijl en gedrag............................................................................................................... 8
Endogene factoren/ intern milieu.........................................................................................8
Extern milieu – fysiek en maatschappelijk omgeving...........................................................8
Medische zorg & Preventie..................................................................................................9
1.4 Analyse gedragsdeterminanten...................................................................................10
Attitude.............................................................................................................................. 10
Sociale invloeden...............................................................................................................10
Eigen effectiviteit................................................................................................................ 10
1.5 Conclusie gezondheidsanalyse...................................................................................11
Stap 2: Definiëring van gedrag- en veranderdoelen.........................................................12
Doelenmatrix..................................................................................................................... 12
Stap 3: Methode en technieken om intentie en gedrag te veranderen............................13
Decisional balance.............................................................................................................13
Resistance to social pressure en mobilizing others for social support...............................13
Coping planning.................................................................................................................14
Stap 4: Ontwerp van interventie.........................................................................................15
4.1 Programma ontwerp.....................................................................................................15
Benaderingswijze...............................................................................................................15
Reclame op social media en de tv.....................................................................................15
De mobiele applicatie........................................................................................................ 15
Verpleegkundig gespecialiseerde coach............................................................................16
4.2 Onderbouwing interventie............................................................................................18
Plan van aanpak................................................................................................................ 18
, Stap 5 en 6: Implementatie- en evaluatieplan...................................................................19
Reach................................................................................................................................ 19
Effectiveness..................................................................................................................... 19
Adoption............................................................................................................................ 19
Implementation..................................................................................................................19
Maintenance...................................................................................................................... 20
Bijlage.................................................................................................................................. 21
Bijlage 1: MBG Acuut myocardinfarct................................................................................21
Bijlage 2: De reclame.........................................................................................................24
Bijlage 3: De app............................................................................................................... 25
Bibliografie.......................................................................................................................... 26
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