JMC 30 Final (past test questions) and answers verified to pass
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Course
JMC
Institution
JMC
JMC 30 Final (past test questions) and answers verified to pass
the prime reason media exists in the United States is to - correct answer make money
What device first allowed information to be sent electronically long distances? Which transportation mode did this device run along? - correc...
JMC 30 Final (past test questions) and
answers verified to pass
the prime reason media exists in the United States is to - correct answer
✔make money
What device first allowed information to be sent electronically long distances?
Which transportation mode did this device run along? - correct answer
✔telegraph; railroads
Newsies made their money... - correct answer ✔only by selling almost all of
their newspapers
The third communications revolution involved the development of - correct
answer ✔the computer/Internet
The least motivated newspaper readers are attracted to - correct answer
✔front page above the fold
Which magazine was the first national magazine? - correct answer
✔Saturday Evening Post
Which magazine currently has the largest circulation? - correct answer
✔Better Homes and Gardens
Which magazine currently makes the most money? - correct answer
✔People
,The fastest growing marker for magazines is - correct answer ✔men's
fashion magazines
The largest current audience for magazines is - correct answer ✔women 21-
45 years old
Using the book definition, how many Drake students have the capacity to be
mass communicators? - correct answer ✔nearly 100%
Which item allows the use of interactive media? - correct answer
✔smartphone
The first communications revolution involved the development of - correct
answer ✔Phonetic writing
The Des Moines Register is owned by the - correct answer ✔Gannet
Company
Which medium has the most reporters across the world? - correct answer
✔newspapers
After the American Revolution, America was - correct answer ✔nervous of
its' standing in the world, as reflected by the sedition laws
The Stamp Act was controversial because it - correct answer ✔required a
tax on newspapers that was paid to Britain
Which segment of mass media makes the most money? - correct answer
✔Television
, The early American newspaper publisher that helped set the precedence for
libel law in the United States was named - correct answer ✔John Peter
Zenger
The basic defense that was used in the Zenger libel case was that - correct
answer ✔even damaging statements aren't libel if they are true
Which medium has the longest monopoly of news dominance in the history of
the United States? - correct answer ✔newspapers
The first shared news company was - correct answer ✔Associated Press
The first US newspaper has a characteristic that made it similar to what
media? - correct answer ✔blogs
How has deregulation affected mass media in the US? - correct answer
✔fewer companies own more of the media
The second communications revolution was involved in the development of -
correct answer ✔the printing press
The Ladies Home Journal campaigned against what product? - correct
answer ✔medicines that contained large amounts of alcohol
What type of magazines make the most money in the US? - correct answer
✔consumer magazines
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