Although the PowerPoint lectures sometimes follow the book chapters, note that you do not need to read the book in order to understand the PowerPoints. The book is optional, and no quiz questions come from the book.
Have you ever been in a crowded, noisy room, and suddenly
you hear someone say your name? How did you happen to
hear your name in such a noisy room?
To cognitive psychologists, this “cocktail party effect” illustrates
our selective attention – we probably couldn’t tell you what else
the person was saying, but we definitely heard our name!
To social psychologists, this awareness
of self-relevant, name-based information
merely reinforces the importance of “self”
This “awareness” is very, very important!
, Who Are You? 2
The Case of William Thompson
The capacity for self-reflection is necessary for people to
understand their own motives, emotions, and causes of their
behavior. Thus the self is heavily influenced by social factors
But what happens when you cannot remember who you are?
William Thompson, a clinical patient suffering from Korsakoff’s
Syndrome (chronic alcohol abuse led to his memory and self-
identity loss) was unable to remember much from his past, or
retain memories for more than a few minutes
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