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PYC3701 May/June 2018 Exam
and answers
The “correct” answers have been marked in bold.
Please be advised that these are my personal answers based on my studies and I cannot guarantee
they are all 100% correct. I have personally noted the questions where I was not 100% sure of my
answer. Please take the time to review the material yourself and confirm whether you agree with the
answers provided.
I hope this helps and good luck with your studies!
, Left-handers comprise about 10 percent of the population. Sophie is left-handed and prefers left-
handed men. She is going to be introduced to William. She has been truthfully informed that William
is either a left-handed psycholinguist or a left-handed used car salesman from the Gauteng Region of
South Africa. If Sophie makes good use of base rates, which of the following outcomes should she
expect?
1. William is a left-handed psycholinguist
2. William is a new car salesman from the Gauteng Region of South Africa
3. She has been misinformed of William’s existence as a crude statistical prank
4. William is a used car salesman, who also happens to be left-handed
High levels of stress and multiple, competing demands for our attention and abilities can reduce our
mental processing capacity. These situations can lead to…
1. Information overload
2. Schema development
3. The representativeness heuristic
4. Cognitive withdrawal
Those things that are easier to recall tend to have a greater impact on subsequent judgements and
decisions. The fact is known as….
1. Automatic priming
2. The base rate heuristic
3. The availability heuristic
4. The recancy effect
Juanita finds that she has been given too much information about different new cars and their
relative merits and drawbacks. She is having a difficult time making a decision about which car to
buy because she cannot process all the information she has gathered. This is an example of…
1. Non-automatic processing
2. Information overload
3. Anchoring and adjustment
4. The representativeness heuristic
Judging individuals based on their similarity to typical members of a group is known as
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