Summary
Economie Integraal VWO 4 samenvatting H5 en H6
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Economie Integraal VWO 4 Hoofdstuk 5 en 6 samenvatting. Duidelijke samenvatting ter voorbereiding van de toets.
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5.1 Economische machtsvorming en marktvormenAantal aanbieders → Veel Weinig Één
Product ↓
Homogeen Volkomen Homogeen Monopolie
concurrentie oligopolie
Heterogeen Monopolistische Heterogeen Monopolie
concurrentie oligopolie
Weinig aanbieders: Men houdt elkaar enorm in de gaten, men reageert op elkaars
individuele gedrag.
Homogene goederen: Goederen die op volkomen gelijke wijze voorzien in een bepaalde
behoefte.
Heterogene goederen: Goederen die, hoewel ze in dezelfde behoefte voorzien, in de ogen
van de consument toch van elkaar verschillen.
Productdifferentiatie: Een product onderscheiden van de vergelijkbare producten van
andere producenten.
Marketingmix: Alle activiteiten om de verkoop te bevorderen.
- Product
- Prijs
- Plaats
- Promotie
E-commerce
- Customers solution
- Cost to consumer
- Convenience
- Communication
Toetredingsbarrières: Zorgen ervoor dat niet iedereen die een product op een markt wil
kopen of verkopen daartoe in de gelegenheid is .
5.2 Monopolie
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