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Summary Gastsprekers Internationaal Zakenwezen $3.25   Add to cart
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Summary

Summary Gastsprekers Internationaal Zakenwezen

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  • Course
  • Internationaal Zakenwezen
  • Institution
  • Universiteit Gent (UGent)

Zowel TEW als Handelswetenschappen Dit zijn de notities bij de gastsprekers van Internationaal Zakenwezen waarbij de prof terugkoppelt naar het boek na de presentatie van de gastsprekers zelf. De essentie is dus het "vragenrondje" op het einde van de presentatie die ik dus uitgetypt heb. De Power...

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Document information

  • December 28, 2020
  • 5
  • 2020/2021
  • Summary

Subjects

  • internationaal zakenwezen
  • gastsprekers internationaal zakenwezen 2020 2021
  • gastsprekers internationaal zakenwezen
  • internationaal zakenwezen gastsprekers
  • international business class

Written for

  • Universiteit Gent (UGent)
  • Handelswetenschappen
  • Internationaal Zakenwezen
All documents for this subject (12)

1  review

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By: driesvereecken • 3 year ago

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By: studentugenteconomie • 3 year ago

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Content preview

Lensonline

STAKEHOLDERS

50% external private equity (easier to manage)
50% owned by two management people (CEO and co-CEO): Each 25%

Main stakeholders = clients
Most difficult stakeholders to manage = suppliers (they have a lot of power)

BUSINESS PURPOSE

Lenses:
- 90% water
- 10% plastic

A lot of people throw their lenses away in the toilet and they end up in the sea. Fishes eat them and we eat
fishes. The part of plastic is very minimal, but it is still plastic.

Lensonline is now trying to develop special boxes for used lenses that you can bring back to the opticians to
recycle. Also, they are looking for something similar for the online business. At the moment they depend on the
physical shops (bricks).

KPMG INNOVATION LAB METHODOLOGY

Political and regulatory Social and people Economic and markets Technology
For entering a certain Children are looking More stores are finding In the future we can put
country, you have to more to their phones the clicks instead of the vaccines on the lenses
follow the rules of this causing bad eyesight bricks
country

BUSINESS CYCLES: CAPABILITY MATURITY MODEL

à They use robots for the logistics

- They have about 18.000 boxes of different sizes in stock
- On average they can manage 2.000 boxes per hour with the robots
- There are technically, they can double every 6 months their business

BUSINESS CYCLES

Lenses are in the mature stage
= It is in a stable market

CORE COMPETENCES (HAMEL-PRAHALAD)

???

PORTER’S GENERIC STATEGIES

Lensonline is not the cheapest. The service they offer with the opticians makes the difference.
They are not a cost leader and neither a differentiator.
à They offer a top service at a fair price

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