Exam (elaborations)
MAR3023 Chapter 19: Advertising & Sales Promo Exam Questions & Answers
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Product advertisements take three forms: pioneering, ______, and reminder. A. competitive B. informational C. institutional D. recall - ANSWER -A. competitive Select the three primary objectives of product advertisements. A. to inform B. to persuade C. to target D. to identify E. to rem...
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