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LVMH CERTIFICATION AND FINAL EXAM WITH ACTUAL CORRECT QUESTIONS AND VERIFIED DETAILED ANSWERS |FREQUENTLY TESTED QUESTIONS AND SOLUTIONS |ALREADY GRADED A+|BRAND NEW!!|GUARANTEED PASS |LATEST UPDATE CA$30.02   Add to cart

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LVMH CERTIFICATION AND FINAL EXAM WITH ACTUAL CORRECT QUESTIONS AND VERIFIED DETAILED ANSWERS |FREQUENTLY TESTED QUESTIONS AND SOLUTIONS |ALREADY GRADED A+|BRAND NEW!!|GUARANTEED PASS |LATEST UPDATE

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LVMH CERTIFICATION AND FINAL EXAM WITH ACTUAL CORRECT QUESTIONS AND VERIFIED DETAILED ANSWERS |FREQUENTLY TESTED QUESTIONS AND SOLUTIONS |ALREADY GRADED A+|BRAND NEW!!|GUARANTEED PASS |LATEST UPDATE

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  • September 11, 2024
  • 38
  • 2024/2025
  • Exam (elaborations)
  • Questions & answers
  • LVMH CERTIFICATION
  • LVMH CERTIFICATION
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LVMH CERTIFICATION AND FINAL
EXAM 2024-2025 WITH ACTUAL
CORRECT QUESTIONS AND VERIFIED
DETAILED ANSWERS |FREQUENTLY
TESTED QUESTIONS AND SOLUTIONS
|ALREADY GRADED A+|BRAND
NEW!!|GUARANTEED PASS |LATEST
UPDATE



According to Sandrine Crener from HBS and LVMH, we have moved from a traditional retail model to a
new global and omnichannel model. This traditional model was defined by...

a few stores in a limited number of cities in the world

a target of few privileged people who had physical access to those stores

the promotion of scarcity and exclusivity

Select the key success factors of a best-in-class customer experience.

Customized

Face-to-face focused

Elevating

Memorable

Involving

Relevant

A key stake of the luxury retail is to offer exceptional customer experiences.

I agree

Gamification is a way for luxury brands to get closer to a younger clientele.

1|Page

,Yes

According to Anne Michaut from HEC Paris, what are the purposes of retail today?

Magnifying the product

Celebrating the brand

Nurturing client’s emotion

Developing new products

When it comes to retail, what objectives do Data and AI serve?

Automating tasks to improve customer satisfaction

Optimizing the retail space

Personalizing the customer experience

According to Trent Power, the cost of acquiring a new Client is higher than the cost of retaining an
existing one.

Agree

Sephora Champs-Elysées welcomes an average ... visitors per day, with a team of ... people working at
the store.

10 thousand visitors, 200 people

According to Nelly Mensah, LVMH is leveraging Emerging technologies. They include ...

Blockchain

Web3

3D

GenAI

Immersive experiences

A key stake and commitment of LVMH is to develop its talents in Retail. Those Talents represent at
LVMH:

More than the half of the employees worldwide

What are the main rules to follow when it comes to customer experience?

All of the above

What are the main qualities to succeed as a store manager?

You need to have an insatiable curiosity for products

You need to like people

2|Page

,You need skills in storytelling

You need to be passionate

The Net Promoter Score indicates the probability of clients recommending a product, a brand or service.

I agree

The client experience refers to the interaction between the client and the brand across multiple points
of contact.

True

At Guerlain, what are the three pillars that create a connection with customers?

Store teams

Place and retail design

Customer programs

Releasing new products weekly

Which of these Maisons is the oldest?

- Fred

- Repossi

- Chaumet

- Hublot

Chaumet

What is not a key driver for Selective Retailing Maisons?

- Constant innovation

- Standard product selection

- Personalization of relationships

- Transforming shopping in a unique experience

Standard product selection

Which Fashion House within the Group was founded in 1846?

- Louis Vuitton

- Berluti

- Loewe

- Rimowa


3|Page

, Loewe

How many stores does LVMH manage?

5,600 stores

Among the following activities, which one is not part of the Other Activities sector?

- Culture

- Hospitality

- Art

- Automotive

Automotive

How many employees work at LVMH and how many are women?

196,000, 71% women

How many Maisons are there within the LVMH group?

More than 75

What business sector at LVMH generated the highest share of revenues in 2022?

Fashion & leather goods

Which Maisons are part of the Perfumes & Cosmetics division?

- STELLA by Stella McCartney

- ACQUA DI PARMA

- Maison Francis KURKDJIAN

- FRED

- BENEFIT COSMETICS

- CHAUMET

STELLA by Stella McCartney, ACQUA DI PARMA, Maison Francis KURKDJIAN, BENEFIT COSMETICS

Which is the oldest wine estate and youngest brand in the Wines & Spirits division?

Domaine des Lambrays (oldest) & Eminente (youngest)

Select the appropriate sentences related to LVMH omnichannel strategy:

1. Omnichannel is a client-centric approach aimed at providing a consistent, qualitative, and seamless
customer experience across all channels and geographies.




4|Page

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