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Business Unit 29, Understanding Retailing P3 (Explain how focusing on the customer, by providing good customer service, is essential to retailing.) £2.99
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Business Unit 29, Understanding Retailing P3 (Explain how focusing on the customer, by providing good customer service, is essential to retailing.)

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BTEC Business Extended Diploma Unit 29, Understanding Retailing P3 This is the complete version of the coursework assignment, which has already been marked and approved by a teacher. P1 P2 P3 P4 M1 M2 M3 D1 D2 (Explain how focusing on the customer, by providing good customer service, is essential...

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  • May 1, 2016
  • 16
  • 2014/2015
  • Essay
  • Unknown
  • Unknown

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Retailing: Customer
Service
Unit 29 P3

, Lakeside Shopping Centre

• During my Easter holidays I had a chance to visit Lakeside Shopping Centre
and investigate its nature and new retail concepts development in order to
fulfil my consultancy duties.
• For this particular part of my work I’ve chosen to look into the following
companies to facilitate my explanations and to use as a examples: Tesco PLC
and Maplin Electronics PLC.

, Customer Service
• The Customer Service can be defined as: the process of ensuring customer
satisfaction with a product or service.
• Taking care of the customer's needs by providing and delivering professional,
helpful, high quality service and assistance before, during, and after the customer's
requirements are met can be a key to success of a business.
• The customer service is important to any organisation because it is often the only
contact a customer has with a company. And since the consumers are vital to a
business for making profit, one of the main aims of any profit-making organisation
must be providing excellent customer service, which will secure good customer
inflow and increase brand trust within a target audience.

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