Lecture notes
International Business WEEK 1 Introduction
- Institution
- The University Of Stirling (UoS)
Lecture notes to get a first!
[Show more]
Seller
Follow
Content preview
WEEK 1 Introduction17 September 2022 17:37
INTERNATIONAL BUSINESS: consider context and management of business and its people within gobal LECTURE 1 PART B
world of work
IB: Business conducted internationally: business transactions between more than one country
Key purposes: Important implications, not least because different countries differ:
• Study organisations, management and the changing IB environment • Currency
• International perspective essential employees • Legal system
• Enhance cognitive and intellectual skills and personal development • Culture
• Availability of resources
This happens in a context of globalisation
Globalisation: increasingly interconnected nature of economic, political and social life around globe
Multinational enterprise: HQ in one country but operating across national borders
"HOME" country (HQ) "HOST" countries where they do business
Across the business: draw on common pool of resources:
• Assets, patents, trademarks, information and human resources.
In both countries the firm is influenced by range forces some common while others differ:
• Competitons, suppliers, financial institutions and governments
= All this is held together by common strategic vision
WHAT DOES IB TELL US ABOUT PRODUCTS OR SERVICES?
Supply chains: network of people, organisations, resources, technologies involved in creation and sal
a product
IB: exploiting other countries working forces for their own gain
"LOW END" GLOBALISATION
= transnational flow of people + goods involving small amounts of capital and informal (sometimes
illegal) associated with developing world.
Example: Chungking Mansions
--> Tensions, due ethnicity or class, are generally muted. That the pursuit of profit
makes ethnic and religious discord no more than an
unwelcome distraction.
THE EXTENT OF INTERNATIONAL BUSINESS
Due globalisation, the growing complexity and fragmentation of production systems means consume
have little understanding of how and where products are made.
SUMMARY:
International business refers to a wider range of
economic activities with implications across the
economy and society
If we think about the products and services we consume we begin to
understand the extent of the implications of how international busine
is done and the challenges it presents
LECTURES Page 1
The benefits of buying summaries with Stuvia:
Guaranteed quality through customer reviews
Stuvia customers have reviewed more than 700,000 summaries. This how you know that you are buying the best documents.
Quick and easy check-out
You can quickly pay through credit card for the summaries. There is no membership needed.
Focus on what matters
Your fellow students write the study notes themselves, which is why the documents are always reliable and up-to-date. This ensures you quickly get to the core!
Frequently asked questions
What do I get when I buy this document?
You get a PDF, available immediately after your purchase. The purchased document is accessible anytime, anywhere and indefinitely through your profile.
Satisfaction guarantee: how does it work?
Our satisfaction guarantee ensures that you always find a study document that suits you well. You fill out a form, and our customer service team takes care of the rest.
Who am I buying these notes from?
Stuvia is a marketplace, so you are not buying this document from us, but from seller chilllax. Stuvia facilitates payment to the seller.
Will I be stuck with a subscription?
No, you only buy these notes for £7.49. You're not tied to anything after your purchase.
Can Stuvia be trusted?
4.6 stars on Google & Trustpilot (+1000 reviews)
59325 documents were sold in the last 30 days
Founded in 2010, the go-to place to buy revision notes and other study material for 14 years now