FDM 110, The Markets of Fashion, Exam 3 | Questions & Answers (100 %Score) Latest
Updated 2024/2025 Comprehensive Questions A+ Graded Answers | With Expert Solutions
Provides small retailers an affordable opportunity to tap into foreign imports:
A. Jobbers
B. U.S. foreign import fairs
C. Commissionaires
D. Foreign buying offices
E. U.S. Customs - B. U.S. foreign import fairs
Label the following store as either (TRUE) specialty retailer or (FALSE) general
merchandise retailer: JcPenny - FALSE
Broadcast media includes network television, cable television, radio, Internet, and
newspapers.
T or F - False
Product-related entertainment has become part of the retail experience.
T or F - True
Mergers and acquisitions in the retail sector are expanding greatly.
T or F - True
Label the following store as either (TRUE) specialty retailer or (FALSE) general
merchandise retailer: Sears - FALSE
The first department store was:
A. Lord & Taylor in Chicago
B. Marshall Fields in Chicago
C. Selfridges in London
D. Bon Marche in Paris
E. Macy's in New York - B. Marshall Fields in Chicago
An example of a broad and deep fashion assortment would be:
A. A swimwear department with many styles of one- and two-piece suits, cover-ups, and
swimwear accessories, with many of each size and color in each style
B.A swimwear department with a few styles of each type of garment, but a wide range
of sizes and colors and many duplicates of each size and color
C. A swimwear department with only 12 swimsuit styles, none duplicated in size or color
D.A swimwear department with many styles of one- and two-piece suits, cover-ups, and
swimwear accessories, none duplicated in size or color
, E. a and d - A. A swimwear department with many styles of one- and two-piece suits,
cover-ups, and swimwear accessories, with many of each size and color in each style
Identify the earliest fashion magazine from the following list.
A. Women's Wear Daily
B. Godey's Lady's Book
C. Vogue
D. Gentlemen's Quarterly
E. Harper's Bazaar - B. Godey's Lady's Book
Sephora cosmetic department inside of JCPenney stores is an example of a:
A. Specialty store
B. Leased department
C. Showcase
D. Franchise
E. Boutique - B. Leased department
The paid use of space or time in any medium is called:
A. Publicity
B. Visual merchandising
C. Media
D. Public relations
E. Advertising - E. Advertising
Elimination of quotas and tariffs for goods shipped among Canada, the United States,
and Mexico is called:
A. U.S. Customs Regulations
B. WTO
C. GATT
D. NAFTA
E. CAFTA - D. NAFTA
On the rise since 1994, digital retail has reached its peak and is showing signs of
flattening out in terms of future growth.
T or F - True
The Gap, Ann Taylor, and The Limited are examples of:
A. Discount stores
B. Variety stores
C. Department and specialty store chains
D. Department stores
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