Arete kosmos - Study guides, Revision notes & Summaries

This essay covers Unit 3: Using Social Media in Business Learning Aim A, B and C. Covers all learning aims. It explains the audience profiles of different social media websites and the different ways in which a business can use social media. Further, it assesses the different ways in which a business can use social media to attract a target audience. And finally, the essay evaluates the business use of social media to interact with customers and promote products/services to a target audience. Th...