Essentials of Digital Marketing notes

Google Digital Garage Certification Exam. 1. "Because online attention spans are shorter, a great hook or opening sentence is important to draw people in." What is this a best practice example of? 2. A lot of factors can affect how well a website will rank on search engines. What role does metadata have in this process? 3. Analytics can help optimize your website for which of the following? 4. Building a plan will help you to focus your efforts when using social media. What shoul...

Google Digital Garage Certification Exam. 1. "Because online attention spans are shorter, a great hook or opening sentence is important to draw people in." What is this a best practice example of? 2. A lot of factors can affect how well a website will rank on search engines. What role does metadata have in this process? 3. Analytics can help optimize your website for which of the following? 4. Building a plan will help you to focus your efforts when using social media. What shoul...