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MKT 415 DQs 2 Topic 1 - 8 (Package Deal)
MKT 415 DQs 2 Topic 1 - 8 (Package Deal)
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MKT 415 Topic 1 DQ 2
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Topic1DQ2 Explainthebenefitsofanintegratedmarketingcommunications(IMC)strategy.
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MKT 415 Topic 2 DQ 2
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Topic2DQ2 Discuss why companies use their founder, president, or CEO as an advertising spokesperson.Whataretheprosandconsofthispracticeforbothmajorcorporationsandsmallercompanies,suchasalocalretailer?
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Add to cartTopic2DQ2 Discuss why companies use their founder, president, or CEO as an advertising spokesperson.Whataretheprosandconsofthispracticeforbothmajorcorporationsandsmallercompanies,suchasalocalretailer?
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MKT 415 Topic 3 DQ 2
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Topic3DQ2 Goto YouT.Findan exampleof a highly viewedvideo (commercial).Whyis itsopopular?
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Add to cartTopic3DQ2 Goto YouT.Findan exampleof a highly viewedvideo (commercial).Whyis itsopopular?
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MKT 415 Topic 4 DQ 2
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Topic4 DQ2 Assumeyouwereonthecommitteeforalocallibrary.Whatwouldyourecommendtoincreaseinterestinthelibraryandusageofitsservices?Providedetailtosupportyourdecision.
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Add to cartTopic4 DQ2 Assumeyouwereonthecommitteeforalocallibrary.Whatwouldyourecommendtoincreaseinterestinthelibraryandusageofitsservices?Providedetailtosupportyourdecision.
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MKT 415 Topic 5 DQ 2
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Topic5 DQ2 Whataresomeexamplesofdigitaladvertising?Whataretheadvantagesofthistypeofadvertising?Whataresomedisadvantages?
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MKT 415 Topic 6 DQ 2
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Topic 6 DQ2 Howhassocialmediaimpactedpublicrelations?Giveexamplesthatshowthisimpact.
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MKT 415 Topic 7 DQ 2
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Topic7 DQ2 Discussthedifferencesbetweenpretestingandposttesting.Whataretheadvantagesofeach?Aretheredisadvantages?Whyorwhynot?
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Add to cartTopic7 DQ2 Discussthedifferencesbetweenpretestingandposttesting.Whataretheadvantagesofeach?Aretheredisadvantages?Whyorwhynot?
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MKT 415 Topic 8 DQ 2
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Topic8 DQ2 Discusstheroleofethicsinadvertisingandpromotion.Howdoethicalconsiderationsdifferfromlegalconsiderationsindevelopinganintegratedmarketingcommunicationsprogram?Provideanexample.
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Add to cartTopic8 DQ2 Discusstheroleofethicsinadvertisingandpromotion.Howdoethicalconsiderationsdifferfromlegalconsiderationsindevelopinganintegratedmarketingcommunicationsprogram?Provideanexample.
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