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Sales management Bundled Exam Questions Package with Correct Answers
Sales management Bundled Exam Questions Package with Correct Answers
[Show more]Sales management Bundled Exam Questions Package with Correct Answers
[Show more]D. complementary salespeople - All of the following are types of personal selling jobs 
except: 
D. order getters - Sales people who focus on gaining new customers are sometimes 
referred to as 
E. Farmers - New customers may be turned over to account servicing salespeople 
referred to as 
Missio...
Preview 2 out of 13 pages
Add to cartD. complementary salespeople - All of the following are types of personal selling jobs 
except: 
D. order getters - Sales people who focus on gaining new customers are sometimes 
referred to as 
E. Farmers - New customers may be turned over to account servicing salespeople 
referred to as 
Missio...
Business to business B2B - Describes people doing business with people 
Buying Centers/Decision Making Unit DMU - A group of people within an 
organization who make business purchasing decisions 
Selling Centers - Based on a team-selling approach where functional representation 
(finance, marketin...
Preview 2 out of 10 pages
Add to cartBusiness to business B2B - Describes people doing business with people 
Buying Centers/Decision Making Unit DMU - A group of people within an 
organization who make business purchasing decisions 
Selling Centers - Based on a team-selling approach where functional representation 
(finance, marketin...
Sales management binvolves three interrelated processes: - 1. formulation of a sales 
program; mentation of the sales program; and ation and control of the sales 
program 
The external environment includes the following elements: - mic, which 
includes competition; and political; ological; l and...
Preview 3 out of 17 pages
Add to cartSales management binvolves three interrelated processes: - 1. formulation of a sales 
program; mentation of the sales program; and ation and control of the sales 
program 
The external environment includes the following elements: - mic, which 
includes competition; and political; ological; l and...
3 major objectives of CRM/SFA - - Customer acquisition 
- Customer retention 
- Customer profitability 
Relationship Selling - Focus is the communication between buyer and seller, two 
parties engaged in an ongoing, mutually beneficial exchange occurring over time, has a 
shared history and implie...
Preview 3 out of 22 pages
Add to cart3 major objectives of CRM/SFA - - Customer acquisition 
- Customer retention 
- Customer profitability 
Relationship Selling - Focus is the communication between buyer and seller, two 
parties engaged in an ongoing, mutually beneficial exchange occurring over time, has a 
shared history and implie...
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