Summary
Samenvatting / summary book Crafting and Executing strategy - The Quest for Competitive advantage Thomson 1ste Edition
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Chapter 1 t / m 8 of this book is summarized in English
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Test Bank For Crafting and Executing Strategy: Concepts, 23rd Edition All Chapters - 9781264250189
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Samenvatting/
Summary
Course:
Strategic
Management
Crafting
and
Executing
Strategy
The
Quest
for
Competitive
advantage
Autors:
Thomson.
Strickland,
Gamle,
Peteraf,
Janes
&
Suttion
1
, Table
of
Contents
CHAPTER
1:
What
is
Strategy
and
Why
is
it
Important?
.....................................................
3
CHAPTER
2:
Charting
a
Company’s
Direction
........................................................................
5
CHAPTER
3:
Analysing
an
Organization’s
External
Environment
...................................
9
CHAPTER
4:
Evaluating
an
Organization’s
Resources,
Capabilities
and
Competitiveness
............................................................................................................................
17
CHAPTER
5:
Crafting
a
Strategy
...............................................................................................
22
CHAPTER
6:
Strategies
for
changing
the
game
...................................................................
29
CHAPTER
8:
Corporate
strategy
..............................................................................................
34
2
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