Summary
Summary BEM321 Ch 1-4 Notes (Semester Test 1 2022)
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Theses are detailed notes covering chapters 1,2,3, and 4 from the Applied Strategic Marketing textbook. These notes have been compiled in conjunction with the textbook and lecture slides. These notes have also been made from semester test 1 of 2022. Textbook used: Applied Strategic Marketing 5t...
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