Exam (elaborations)
WGU- C712 Marketing Fundamentals
- Course
- Institution
the production era 1. "A good product sells itself" - Prior to the 1920's the sales era 2. "Creative ads and selling will overcome consumer resistance and persuade them to buy" - Prior to 1950's the marketing era 3. "The consumer rules! Find a need and fill it" - Since 1950's ...
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