Exam (elaborations)
CSUF MKTG 351 CHAPTER 6 KIM |31 QUESTIONS AND ANSWERS|GURANTEED SUCCESS
- Course
- Mktg
- Institution
- Empire College School Of Business
consumer decision-making process a five-step process used by consumers when buying goods or services need recognition result of an imbalance between actual and desired states want recognition of an unfulfilled need and a product that will satisfy it stimulus any unit of inp...
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