Gartner Week 1 Quiz Review

Gartner Week 1 Quiz Review What is a compelling Gartner value proposition? - Our clients tell us that we empower them to achieve their mission-critical priorities through unbiased research and advisory services. Our team of 2000+ experts enables business leaders to make better decisions faster and with more confidence. Which research methodology allows clients to gain perspectives on newly forming, early, or well-established markets - Market guide After completing a qualification call with an HT prospect, I learn they want to prioritize what markets to enter, differentiate from the competition, and better understand their customers. We can empower our clients by adding the following value: - Suggest what markets to focus on Share what competitors are doing at a holistic level Understand users wants and needs Talk to buyers CCMT -Customers -Competitors -Marketing -Technology -Role Which research methodology includes a short list of technology providers, graphing their competitive positioning in a specific market, including a summary of the technology providers strength and cautions? - Magic Quadrant This research methodology provides a graphical representation of the maturity and adoption of a particular technology or application so clients know when to invest - Hype cycle Which actionable research can clients customize for their individual business needs such as RFP template, board-ready slide presentation, step-by-step how to for a product launch, or a strategy template? - Toolkits Your CIO client just got a call from their CEO, who read in the WSJ about a new technology called blockchain. The CEO insists that the company invest in it now, however, your client feels it may be too early, which research methodology can your client leverage? - Hype Cycle Your client is looking to get a shortlist of technology providers for their data analytics program to decide which vendors are the leaders in the market as well as their strengths and cautions. What product would they want? - Magic quadrant Your client is looking for future data projections to understand how the market is shifting and where to place their bets over the next 5 years? What product should they use? - Market forecast Which of the following best describes the role of a Gartner analyst - - A subject matter expert advising clients with 13 years of experience - A support function of Gartner for IT leader C-holders - A former CIO acting as an advisor for Gartner to IT executives - A junior level individual collecting survey data for research - A support function for Gartner for technical professional seatholders BEST ANSWER: A subject matter expert advising clients with 13 years of experience What encourages a client to actually speak with a Gartner analyst? - Client is struggling Client is facing challenges What are the 4 steps in the Gartner sales process/cycle? - Preparation Qualification Capability alignment Close What is a company's corporate objective? - It is how a company measures success in financial terms for any given years What are the four test points of MCP? - 1. Tied to a corporate objective 2. Is it owned by a C-level executive 3. Is there a struggle achieving it? 4. Is the success quantifiable Gartner has established step-by-step practices from Account executives to establish success. What is it called? - Pathway to gold What are the 5 roles we should target when building our