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MKTG 3340 SMU Exam 2 (2 part) with Questions and Answers
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MKTG 3340 SMU Exam 2 (2 part) with Questions and Answers How does idea generation play a role in the new product development process ANSWER it is stage 2 in the new product development process the new product development process stages ANSWER 1. new product strategy development 2. idea gener...
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