Pardot Consultant Exam – Administration Answered Questions 2022/2023
Where is the Dashboard?
It's the first screen you see on login
TF: You can select date ranges on the prospect dashboard?
T
What are the 4 options for graphs available on the dashboard?
All Prospects
Prospects Created
C...
Pardot Consultant Exam –
Administration Answered Questions
2022/2023
Where is the Dashboard?
It's the first screen you see on login
TF: You can select date ranges on the prospect dashboard?
T
What are the 4 options for graphs available on the dashboard?
All Prospects
Prospects Created
Conversions
Opportunities Created
Where can you see information about new Pardot functionality?
At the top of the dashboard
What 3 things can you see on the marketing calendar on the dashboard?
Events
Webinars
Scheduled Emails
What's included in the prospects for review section of the dashboard?
5 most active prospects who have not been assigned or marked as reviewed
What's included in identified companies on the dashboard?
Companies who have recent interactions on the website via reverse IP lookup
How can the reports be displayed on the dashboard?
Line or Bar
What's the login URL for Pardot?
pi.pardot.com
How can a user reset their password?
Click on the forgot password link on the login screen, enter username and click button to reset.
Then receive emails and follow instructions
, TF: Admins can manually reset users passwords?
False
What is a drip campaign?
Any scheduled cycle of outgoing emails - which can also be triggered by certain actions.
Where can you see email usage?
On the homepage, mouse over admin then overview
What are the 4 types of emails you can see on the Email Usage page?
Drip
List
Automated
One to One
TF: You can change the date ranges on the email usage page
True
TF: You can export email usage stats to a csv?
T
Where do you export email usage stats?
Under tools on the email usage page
Why would you add an IP address to the whitelist?
So that they can login without having to verify their location
TF: Pardot requires activation from any unrecognized IP address?
T
How do you get to the security settings in Pardot?
Mouse over admin, and then choose security from the drop down
Where do you have to go to whitelist an IP address?
The security page under Admin, then click the + Whitelist New Range button
What do you have to enter to whitelist an IP range?
A name, and the start and end IP addresses
What % Increase do businesses that use marketing personalization see?
19%
TF: It's better to ask a customer about their sales and size instead of content interest?
False: It's better to ask about content interest
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