WGU C201 Business Acumen Post Exam With All Correct Answers 2024.
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Course
WGU C201
Institution
WGU C201
Human Interaction & Structure - Answer Which two key elements does an effective organization include?
It establishes a direct flow of authority - Answer Why does a line organization structure function most effectively in a crisis situation?
Departmentalization - Answer A company might d...
WGU C201 Business Acumen Post Exam With All Correct Answers 2024.
Human Interaction & Structure - Answer Which two key elements does an effective organization include?
It establishes a direct flow of authority - Answer Why does a line organization structure function most effectively in a crisis situation?
Departmentalization - Answer A company might divide itself into smaller groups that best match the types of customers it serves. What is this an example of?
Achievement of company goals - Answer Which primary driver does management use for an organization's structure?
Departmentalization - Answer Which step in the organizing process results in management grouping work activities into units within the organization?
product - Answer A high-tech startup company is launching a marketing campaign for its new social media portal by highlighting how the portal exceeds the connectivity and collaboration capabilities of all other social media sites.
Which type of competitive advantage is this company leveraging?
Everyday Low Pricing - Answer Which marketing strategy is devoted to maintaining continuous bottom line prices rather than relying on short-term price-cutting tactics such as cents-off coupons, rebates, and special sales? When demand for the product is driven by the end user - Answer When would a pull promotional strategy enhance a competitive advantage to market a product better than a push strategy?
Affinity Programs - Answer Which marketing tool is often used to build effective relationship marketing campaigns?
Personal Selling - Answer Which element of the promotional mix has the advantage of messaging that can be tailored for each customer but the disadvantage of a high cost per contact?
Target Market, Sales Revenue Goals and Plan Implementation Timeline - Answer What three factors should be addressed in a successful marketing plan?
Race & Ethnicity, Income and Household Size - Answer Which three characteristics are measured in demographic segmentation?
A group or committee often makes decisions
Purchasers often invite selected providers to bid on a purchase
Buyers face organizational influences that affect their own preferences - Answer In which three ways does business-buying behavior differ from consumer-buying behavior?
Priced high
Purchased infrequently
Available from a small number of retail outlets - Answer Which three factors suggest a product should be marketed as a specialty product?
Accessories to primary products
Consumable supplies - Answer With which two types of products does a marketing strategy rely on advertising more than personal selling?
Adding new users, finding new uses for the product, increasing frequency of use. - Answer After years of marketing a body lotion, a cosmetics company begins promoting the lotion as an insect repellent as well.In which three product life cycle extension strategies did this company engage? Awareness, Loyalty and favorable images - Answer What are three qualities of strong brand equity?
brand preference - Answer A customer intends to purchase her favorite cereal. It is out of stock, so she purchases an alternative brand of cereal instead.Which stage of brand loyalty is this customer in?
Direct - Answer Which manufacturer distribution model is enhanced by the shipping and tracking capabilities of a global package delivery service?
Planning the overall production process
Determining the best layout for the firm's facilities
Implementing the production plan - Answer Which three tasks are key responsibilities of operations managers?
Production using JIT reduces a firm's inventory costs.
A JIT system seeks to eliminate anything that does not add value in operations activities. - Answer Which two characteristics does a Just-In-Time (JIT) System have?
Establishment of effective quality systems - Answer Which aspect of operations management do the ISO 9000 standards address?
Flexible - Answer Which manufacturing model uses technology to produce small runs of customized products cost effectively?
Limited-function merchant wholesaler
Full-function merchant wholesaler - Answer Which two of the following distribution channels would take title of the products they handle?
Demand Curve - Answer Which economic graph is used by organizations to regulate production by predicting the amount of product buyers will purchase at different prices?
Price of substitute goods Customer preference - Answer Which two factors drive demand in a microeconomic system?
Demand increases - Answer How does a sudden shortage of a commodity product affect the immediate
demand for the product at its current price?
Economy expands
Personal wealth increases - Answer Which two impacts result from a nation's increase in productivity?
To encourage bankers to make loans
To cut the cost of borrowing - Answer For which two purposes will the U.S. Federal Reserve System follow an expansionary monetary policy?
A rise of interest rates on these securities
An increase in overall cost of debt to private borrowers - Answer Which two economic impacts should a
manager anticipate when the U.S. government reduces the number of Treasury bills, Treasury Notes, and
Treasury bonds it sells?
Analyzing major investment decisions - Answer What is one role of a financial manager?
Making capital market investments
Creating a financial plan - Answer Which two activities are finance activities rather than accounting activities?
Venture capital
Public sale of stocks
Hedge funds - Answer Which three sources should a business consider when seeking a long-term funding source?
commerical paper - Answer In which type of security should a business invest its excess cash in anticipation of paying off the current year's tax liability?
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