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ESB 53 Certification Exam Review Questions And Answers

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James owns a restaurant with beginning cash balance of $5,000, $30,000 in sales, $2,000 in utilities, $6,000 in loans and $4,000 in marketing. What is James ending cash balance? - ️️$24,800 Shelly owns a car dealership. She just received a shipment of teslas and paid $70,000 for each one and...

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  • May 30, 2024
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  • 2023/2024
  • Exam (elaborations)
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ESB Certification Exam Review
James owns a restaurant with beginning cash balance of $5,000, $30,000 in sales, $2,000 in utilities,
$6,000 in loans and $4,000 in marketing. What is James ending cash balance? - ✔ ✔ $24,800



Shelly owns a car dealership. She just received a shipment of teslas and paid $70,000 for each one and
wants to make 25%. What should her selling price be? - ✔ ✔ $87,500



TRUE OR FALSE: Mortgage Payments are Long Term Liabilities - ✔ ✔ True



Equipment is considered ... - ✔ ✔ a long term asset



ROI is calculated by ... - ✔ ✔ Net Profit / Cost of Investment X 100



Run Rate is calculated by ... - ✔ ✔ Current Revenue for one month X 12



Michelle owns a bakery shop. Her revenue at the end of last month was $6,000. What is Michelle's run
rate? - ✔ ✔ $72,000



Which of the following is a variable expense? - ✔ ✔ commission payments



Anthony owns a bike shop. His monthly cost is $2,750.00. Each bike costs $275.00. How many bikes does
he have to sell to break even? - ✔ ✔ 10



How does an entrepreneur determine his / her selling price? - ✔ ✔ selling price = cost X desired
profit margin + cost

, TRUE OF FALSE: Equity = Assets + Liabilities - ✔ ✔ False



________ is the owner's remaining value after all liabilities have been deducted. - ✔ ✔ Equity



Peter owns a barber shop. His total monthly cost is $3,500.00. He charges $15.00 per hair cut. How
many hair cuts must his shop perform to break-even? - ✔ ✔ 234



TRUE OR FALSE: Fixed Costs change depending on the volume of production. - ✔ ✔ False



Which 2 types of information may be found on a profit and loss statement? - ✔ ✔ Revenue /
Expenses



TRUE OR FALSE: Customer Retention Rate is the percentage of existing customers who remain
customers after a given period. Your customer retention rate can help you better understand what
keeps customers with your company. - ✔ ✔ True



TRUE OR FALSE: Customer Retention Rate can also signal opportunities to improve customer service - ✔
✔ True



TRUE OR FALSE: Customer Acquisition refers to bringing in new customers - or convincing people to buy
your products - ✔ ✔ True



In which step of the sales process would you address customer concerns? - ✔ ✔ Objection



In which step of the sales process would a customer decide to make a purchase - ✔ ✔ Closing



In which step of the sales process would a potential customer be identified? - ✔ ✔ Prospecting

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