MKTG 320 Final Exam Questions & Answers(Latest Update 2024)

Computing the average number of dollars college students have on their credit card balances exemplifies: a. description b. inference c. comparing differences d. finding relationships e. type III error - ANSWER a. description For a variable coded "0" or "1," there are 102 "0s" and 101 "1s." What is the value of the measure of the central tendency for this type of data? a. 101.5 b. 102 c. 0 (mode) d. 1 e. None of the above - ANSWER c. 0 (mode) For purposes of comparison, we can convert the frequency by dividing the frequency of each value by the total number of observations, which results in the: a. mean b. variable c. count d. percentage e. standard deviation - ANSWER d. percentage If you have a question that has an interval or ratio data, which of the following should be used to report the variability? a. frequency distribution b. cumulative percentage distribution