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Salesforce Business Analyst Certification Pro Exam With Verified Solutions.

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What's a proven way to help executives understand how new processes or products can enable change? A. Thoroughly describe the system configuration details. B. Keep the conversation strictly focused on what the existing system can do. C. Describe how the system can enable business innovation and help customers. - Answer c. Describe how the system can enable business innovation and help customers. (Framing the discussion around innovation and helping customers is the most likely way to motivate executives to enable change. When a business analyst is creating a journey map, what assumptions are needed to get started? A. Why you're doing it and who you're focusing on B. What the project specifications are and who will use it C. What you want and what the business needs - Answer A. Why you're doing it and who you're focusing on (These assumptions help a BA focus and ensure that the journey map is relevant) What is an effective way for a business analyst to learn about a customer's challenges? A. Review the customer's tax statement from the last 10 years B. Read recent industry reports in trade publications C. Survey brand fans on social media - Answer B. Read recent industry reports in trade publications (The customer's industry challenges may give insight into current and future trends) Salesforce Optimizer - Answer A tool that takes a snapshot of a Salesforce Org and looks for potential problems in the implementation Personas - Answer Fictionalized characters in which primarily demographic characteristics are represented Salesforce Customer 360 - Answer An integrated CRM platform that unites marketing, sales, commerce, service, and IT teams with a single shared customer view

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