Ecommerce CH 1 Complete Study Exam Questions.

Ecommerce CH 1 Complete Study Exam Questions. Which of the following refers to any disparity in relevant market information among parties in a transaction? - CORRECT ANSWER information asymmetry Which of the following features of e-commerce technology enables merchants to market and sell "complex" goods and services to consumers via marketing messages that can integrate video, audio, and text? - CORRECT ANSWER richness Which of the following features of e-commerce technology is related to the concept of network externalities? - CORRECT ANSWER universal standards Which of the following features of e-commerce technology allows users to participate in the creation of online content? - CORRECT ANSWER social technology The total number of users or customers an e-commerce business can obtain is a measure of which of the following? - CORRECT ANSWER reach Which of the following is not an element of friction-free commerce? - CORRECT ANSWER Transaction costs are high. Which of the following is not true regarding e-commerce today? - CORRECT ANSWER The market middlemen disappeared. Which of the following best describes the early years of e-commerce? - CORRECT ANSWER They were a technological success but a mixed business success. E-commerce can be defined as: - CORRECT ANSWER the use of the Internet, the Web, and mobile apps to transact business.