MNG3701 Assignment 2 Semester 2 2024 (620712) - DUE 16 September 2024 ; 100% TRUSTED Complete, trusted solutions and explanations. For assistance, Whats-App 0.6.7-1.7.1-1.7.3.9. Ensure your success with us... Questions
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a) Explain the importance of analysing the micro-environment. Briefly explai...
TABLE OF CONTENTS
INTRODUCTION ........................................................................................................4
1. IMPORTANCE OF ANALYZING THE MICRO-ENVIRONMENT..........................4
Approaches to Analyzing the Micro-Environment ....................................................5
Resource-Based View (RBV) ...............................................................................5
Functional Analysis ..............................................................................................5
Value Chain Analysis ...........................................................................................6
Identifying Strengths and Weaknesses in Vodacom ................................................6
Strengths ..............................................................................................................6
Weaknesses .........................................................................................................6
2. THE FOUR-CORNER ANALYSIS ..........................................................................7
Major Competitor: MTN Group ................................................................................7
Four-Corner Analysis of MTN Group .......................................................................8
Application of Four-Corner Analysis to MTN Group .................................................9
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3. CAPABILITIES OF VODACOM ..........................................................................
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