These notes provide a detailed look at strategic innovation and breaks it up into sections to better understand the components that make this topic area up. They include tables and diagrams designed by myself to help clarify concepts and theories. They contain extra information to fully round off y...
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, Before you start:
§ We have looked at innovation opportunities in part one, specifically the opportunities that various
theories can provide in terms of what they offer.
§ We will now look at the following innovation opportunities continued from part 1 in terms of:
Ê Value innovation and competitive advantage
Ê Blue ocean strategies
Ê Business model innovation
Ê Bottom of the pyramid
TIP:
Remember to keep the bigger picture in mind. We are looking at strategic innovation as a whole and are
breaking this down into its components, namely:
Ê Innovative/innovation opportunities
ê Innovation theories
ê Value innovation and competitive advantage
ê Blue ocean strategies
ê Business model innovation
ê Bottom of the pyramid
Ê Supportive organizations
Ê Innovative individuals.
There are 3 schools of academic
thought associated with strategic
innovation:
Ê Value innovation
Ê Disruptive innovation
Ê Bottom of the pyramid innovation
(BoP)
3
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