Exam (elaborations)
Bookkeeping Week 6 Questions and Answers 2024
- Course
- Institution
Exam of 3 pages for the course Bookkeeping at Bookkeeping (Bookkeeping Week 6)
[Show more]
Content preview
Bookkeeping Week 6When you are just starting your bookkeeping business, which of the following should
you do regarding your target market? - answer Take whatever business comes your
way
Before you start trying to market your services to prospective clients, you should decide
which types of clients you want to attract. These are your "target" markets. It can be
tempting for a new bookkeeper to say something like "I'll do bookkeeping for anyone
who will pay me to do it!" Avoid the temptation. It is costly and time-consuming to try to
market your business to "everyone" and the truth is that some people will be more
interested than others in the services you have to offer. In fact, people are more likely to
hire you if they see you as an "expert" who specializes in providing services that they
need. When you are just starting out, of course you might take whatever business
comes your way, which is not a bad thing. Bookkeeping services are very similar across
a wide variety of industries, and serving a variety of clients as you begin to establish
your business can help you to get a sense of which "niches" you want to focus your
marketing efforts on in the future. Once you start getting more business, you may be
able to give up work you find less rewarding and spend your time on clients and projects
you find most rewarding.
What is "the web of associations that come to mind when customers think about your
bookkeeping business" called? - answer Your brand
Your brand is more than just your trademark; it's the web of associations that come to
mind when customers think about your bookkeeping consulting business. It's a
reflection of your business's identity.
Which part is the most important part, the "heart", of your portfolio? - answerSamples of
your work
Samples of your work are the heart of your portfolio, so include any documents,
templates, tools, photos, videos, and any other materials that best show off your skills,
practices, and expertise. They say a picture is worth a thousand words, and nowhere is
this truer than when you are trying to sell yourself as being talented, professional,
capable, and organized. However, a picture with a few lines of text to give it context and
a story can say that much more.
What is the best thing about marketing your business? - answerYou control the
message, from how it looks to who gets it
The benefits of buying summaries with Stuvia:
Guaranteed quality through customer reviews
Stuvia customers have reviewed more than 700,000 summaries. This how you know that you are buying the best documents.
Quick and easy check-out
You can quickly pay through credit card or Stuvia-credit for the summaries. There is no membership needed.
Focus on what matters
Your fellow students write the study notes themselves, which is why the documents are always reliable and up-to-date. This ensures you quickly get to the core!
Frequently asked questions
What do I get when I buy this document?
You get a PDF, available immediately after your purchase. The purchased document is accessible anytime, anywhere and indefinitely through your profile.
Satisfaction guarantee: how does it work?
Our satisfaction guarantee ensures that you always find a study document that suits you well. You fill out a form, and our customer service team takes care of the rest.
Who am I buying these notes from?
Stuvia is a marketplace, so you are not buying this document from us, but from seller Dreamer252. Stuvia facilitates payment to the seller.
Will I be stuck with a subscription?
No, you only buy these notes for $15.99. You're not tied to anything after your purchase.
Can Stuvia be trusted?
4.6 stars on Google & Trustpilot (+1000 reviews)
67096 documents were sold in the last 30 days
Founded in 2010, the go-to place to buy study notes for 14 years now