Exam (elaborations)

MAN 320F Exam 2 questions with solutions 100% correct

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MAN 320F

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MAN 320F

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Uploaded on August 18, 2024
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Type Exam (elaborations)
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man 320f exam 2 questions or
with solutions 100 correct

Institution MAN 320F
Course MAN 320F

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MAN 320F Exam 2 questions with solutions
100% correct

What is the blue ocean strategy go where the profits and growth are and where the

competition isn't

Technology and Globation -info on products and prices will be immediately available

-meaning accelerated commoditization (when brands become more similar, people buy on price)

-Therefore, niche markets and monopolies quickly dissapear

Products and services introduced recently -Iphone in 2007 (1 billion units have been sold)

-Ipad in 2008 (450 million units)

-Instagram in 2010 (850 million units)

Things about the IPod that are important -a blue ocean strategy

-looked beyond the "tradition" customer (looked at non-customers who refused the IPod but had

other means of listening to digital music, also looked at non-customers who had never

considered an IPod or other forms of digital music)

, MAN 320F Exam 2 questions with solutions
100% correct
What does blue ocean mean? -create new group of consumers, don't take away from a

swindling group

-create an industry not in existence today

-most blue oceans are created from within a red ocean by expanding existing industry boundaries

what are the two main reasons why a venture capitalist will NOT invest in a deal? 1)

management team (they do not believe in them)

2) the do not see a potential return on investment

What are two successful Austin companies Whole Foods and Dell Computer

What are the six key success factors? market opportunity X 6

Red Ocean Strategy vs. Blue Ocean Strategy red ocean- compete in existing market space,

beat the competition, exploit existing demand, make the value/cost trade off, align the whole

system of a firm's activities with its strategic choice of differentiation or low cost

, MAN 320F Exam 2 questions with solutions
100% correct
blue ocean- create uncontested market space, make the competition irrelevant, create and capture

new demand, break the value/cost trade off, align the whole system of a firm's activities in

pursuit of differentiation and low cost

Some questions to raise with Cirque du Solei -is it a real circus after all they have

eliminated?

-is it theatre? If so then what genre?

-is is a little of all of the genres and non of any of the genres all at once?

-what industry does it fall into?

-why do they compete with?

Winning strategic approaches for Cirque du Solei -involves value innovation, value (cost,

utility, and price position), creation and innovation

-reduce the cost and increase the value for buyers

-break the value cost trade-off, add value and reduce cost by enhancing a limited set of key

factors and reducing or eliminating all other "traditional" factors

Strategic thinking at toyota -first to introduce a commercial hybrid car in 1997

, MAN 320F Exam 2 questions with solutions
100% correct
-gas averaging $1.10 a gallon

-only 300 sold in first year vs. 11 million by 2017

-today, toyota market leader

-strategic thinking took place because theirs a rising demand for energy and they saw there was a

limited supply

What is strategy -a strategy is a long term plan for success

-strategy is concerned with deciding what business ventures to take

- ***a sustainable competitive advantage over long term***

strategic plan a comprehensive plan that identifies the critical direction and guides the

allocation of resources of an entire organization

What is the broad environment consist of? socio-cultural forces, technological forces,

economic forces, political/legal forces

What are some major sociocultural issues/forces in the US -roles and policies of

government

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Exam (elaborations)

MAN 320F Exam 2 questions with solutions 100% correct

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