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Telus Rater Exam Latest Update 2024 Already Graded A $13.99   Add to cart

Exam (elaborations)

Telus Rater Exam Latest Update 2024 Already Graded A

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Telus Rater Exam Latest Update 2024 Already Graded A AC - ANSWER>>Ad Creative; The Ad Creative is an advertisement that can appear LP - ANSWER>>Landing Page; Where you're sent when you click the AC. The first page that appears. Query - ANSWER>>A word or phrase searched for Us...

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  • August 19, 2024
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  • 2024/2025
  • Exam (elaborations)
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Telus Rater Exam Latest Update 2024 Already Graded A

AC - ANSWER>>Ad Creative; The Ad Creative is an advertisement that can appear


LP - ANSWER>>Landing Page; Where you're sent when you click the AC. The first page that
appears.


Query - ANSWER>>A word or phrase searched for


User Intent - ANSWER>>What the user is actually searching for.


Content Page - ANSWER>>The webpage that the user is currently visiting


Business Page - ANSWER>>A page the advertiser specifically wants the audience to visit


In-Market - ANSWER>>When the user is in the market for a product or service


Do all queries have the approximate location provided? - ANSWER>>No


Exact Intent - ANSWER>>An ad might address the user's exact intent


Nearby Intent - ANSWER>>An ad that offers the user an approximate solution or something
that usually goes with the queried item.


Only Topical Connection - ANSWER>>An ad might offer something that is topically related to
the query, but does not address the nearby intent at all


Substitutability - ANSWER>>An ad might offer the user a product or service that is not exactly
what the user queried for. For example, for the user query [lg fridge freezer], an ad of [samsung
fridge freezer] might show up. When the ad presents a product or service that has some

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