esb certification test exam questions with correct
esb certification test exam questions
esb certification test exam
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ESB
ESB Certification Test Exam Questions
with Correct Verified Answers, Already
Passed! (Complete & Accurate)
1. Trade Secret - ANS ✓Information or a process that gives a business
an advantage over competitors who do not know the information or
process.
2. Customer Relations Management (CRM) - ANS ✓System is most
useful in helping customer service support sales strategies because it
ensures customers interactions via email, live chat, and telephone.
3. Bundle Pricing Strategy - ANS ✓The marketing of two or more
products in a single package price.
4. Price skimming - ANS ✓A pricing strategy that involves setting
prices higher than those of the competition then gradually lowering
it.
5. Market penetration - ANS ✓Start at low and affordable prices and
then slowly increase your pricing.
6. Premium pricing - ANS ✓High quality products marketed to high-
income individuals.
ESB Certification Test
, 2
ESB
7. Economy Pricing - ANS ✓Targeting customers looking to save as
much money as possible.
8. Target Market - ANS ✓A set of buyers sharing common needs or
characteristics that the company decides to serve.
9. Debt financing - ANS ✓Debt financing requires borrowing money,
creditors look favourably upon a relatively low debt ration, which
benefits the company if it needs to access additional financing.
10. Sales process - ANS ✓Is a set of repeatable steps that a sales
person takes to take a prospective buyer from the early stage of
awareness to a closed sale.
11. Market/ Fit Hypothesis - ANS ✓Product/market fit is when
you build something that people want, and have the right solution to
a problem that's worth solving, and when users love your product so
much they tell other people to use it.
12. Product Quality Control Testing - ANS ✓Product testing is
any process by means of which a researcher measures a product's
performance, safety, quality, and compliance with established
standards.
13. Start up cost - ANS ✓Includes permits, licenses, fees, business
cards, logo design, website design, signage, down payments, and
improvements.
14. Operating cost - ANS ✓Includes rent, payroll, taxes, loan
payments, legal services, insurance payments, utilities, and
marketing cost
ESB Certification Test
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