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INSIDE LVMH (MAY 2024) QUESTIONS & ANSWERS GRADED A+
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INSIDE LVMH (MAY 2024) QUESTIONS & ANSWERS GRADED A+
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INSIDE LVMH(MAY 2024)
QUESTIONS &
ANSWERS
GRADED A+
Evatee 8/24/24 INSIDE LVMH
,INSIDE LVMH (MAY 2024) QUESTIONS &
ANSWERS GRADED A+
Which of these Maisons is the oldest? Answer - CHAUMET
What are the key drivers for Selective Retailing Maisons? Answer - - Constant
innovation
- Personalization of relationships
- Transforming shopping in a unique experience
Which Fashion House within the Group was founded in 1846? Answer - Loewe
How many stores does LVMH manage? Answer - More than 6,000 stores
LVMH Operating Model has six pillars. Which one is not correct? Answer -
Centralized Organization
How many employees work at LVMH and how many are women? Answer -
213,000 employees out of which 71% are women
How many Maisons are part of the LVMH Group? Answer - More than 75
Which business sector at LVMH generated the highest share of revenues in
2023? Answer - Fashion & Leather Goods
, Which Maison of the Perfumes & Cosmetics division is the oldest? Answer -
Officine Universelle Buly
Which is the oldest wine estate and youngest brand in the Wines & Spirits
division? Answer - Domaine des Lambrays (oldest) & Eminente (youngest)
Which characteristics may help to measure the luxuriousness of an offer?
Answer - - Quality
- Scarcity
- Delivering experimental rewards
- Signed by brands
- Controlled channels
- Personalized services
- Price
Select the appropriate sentences related to LVMH omnichannel strategy
Answer - - Omnichannel is a client-centric approach aimed at providing a
consistent, qualitative, and seamless customer experience across all channels
and geographies.
- Establishing a smooth omnichannel customer experience requires cross-
collaboration across all teams, departments, and through all activities - from
warehouses to stores.
Looking at distribution, is Brick and Mortar still an important part of the Luxury
story? Answer - Yes
According to Bain & Company, China will be the largest market for personal
luxury goods in 2030. Answer - Agree
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