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Exam (elaborations)

INSIDE LVMH FINAL EXAM WITH CORRECT ANSWERS

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INSIDE LVMH FINAL EXAM WITH CORRECT ANSWERS Which of these Maisons is the oldest? - CORRECT ANSWER CHAUMET What are the key drivers for Selective Retailing Maisons? - CORRECT ANSWER-- Constant innovation - Personalization of relationships - Transforming shoppi...

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  • August 26, 2024
  • 14
  • 2024/2025
  • Exam (elaborations)
  • Questions & answers
  • Inside LVMH
  • Inside LVMH
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INSIDE LVMH FINAL EXAM WITH
CORRECT ANSWERS




Which of these Maisons is the oldest? - CORRECT ANSWER-
CHAUMET

What are the key drivers for Selective Retailing Maisons? -
CORRECT ANSWER-- Constant innovation
- Personalization of relationships
- Transforming shopping in a unique experience

Which Fashion House within the Group was founded in 1846? -
CORRECT ANSWER-Loewe

How many stores does LVMH manage? - CORRECT
ANSWER-More than 6,000 stores

LVMH Operating Model has six pillars. Which one is not
correct? - CORRECT ANSWER-Centralized Organization

How many employees work at LVMH and how many are
women? - CORRECT ANSWER-213,000 employees out of
which 71% are women

How many Maisons are part of the LVMH Group? - CORRECT
ANSWER-More than 75

, Which business sector at LVMH generated the highest share of
revenues in 2023? - CORRECT ANSWER-Fashion & Leather
Goods

Which Maison of the Perfumes & Cosmetics division is the
oldest? - CORRECT ANSWER-Officine Universelle Buly

Which is the oldest wine estate and youngest brand in the
Wines & Spirits division? - CORRECT ANSWER-Domaine des
Lambrays (oldest) & Eminente (youngest)

Which characteristics may help to measure the luxuriousness
of an offer? - CORRECT ANSWER-- Quality
- Scarcity
- Delivering experimental rewards
- Signed by brands
- Controlled channels
- Personalized services
- Price

Select the appropriate sentences related to LVMH omnichannel
strategy - CORRECT ANSWER-- Omnichannel is a client-
centric approach aimed at providing a consistent, qualitative,
and seamless customer experience across all channels and
geographies.
- Establishing a smooth omnichannel customer experience
requires cross-collaboration across all teams, departments, and
through all activities - from warehouses to stores.

Looking at distribution, is Brick and Mortar still an important part
of the Luxury story? - CORRECT ANSWER-Yes

According to Bain & Company, China will be the largest market
for personal luxury goods in 2030. - CORRECT ANSWER-
Agree

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