Business A level Paper 1 Questions & 100% Correct Answers- Latest Test | Graded A+ | Passed
4 views 0 purchase
Course
Business
Institution
Business
Mass marketing
-:- Targeting multiple segments
Niche marketing
-:- A targeting strategy that involves pursuing a large share of a small market
segment.
Primary secondary and tertiary sectors
-:- primary - extracting raw materials
Secondary- manufacturing goods to sell to businesses or c...
✓ -:- Large number of small firms with product differentiation
Few barriers to enter , products are differentiated
Reasons why customers need protection from exploitation (3)
✓ -:- Faulty products , monopolies set unfair prices and correct information before
buying
What are 2 Barriers to entry
✓ -:- High start up cost
"Loyalty of customers
How to calculate market share
✓ -:- Sales / total market sales x 100
Reasons for consumer protection (3)
✓ -:- Monopolies overcharging
Faulty products
Correct info before buying
4|Page | Grade A+| 2024/2025
The benefits of buying summaries with Stuvia:
Guaranteed quality through customer reviews
Stuvia customers have reviewed more than 700,000 summaries. This how you know that you are buying the best documents.
Quick and easy check-out
You can quickly pay through credit card or Stuvia-credit for the summaries. There is no membership needed.
Focus on what matters
Your fellow students write the study notes themselves, which is why the documents are always reliable and up-to-date. This ensures you quickly get to the core!
Frequently asked questions
What do I get when I buy this document?
You get a PDF, available immediately after your purchase. The purchased document is accessible anytime, anywhere and indefinitely through your profile.
Satisfaction guarantee: how does it work?
Our satisfaction guarantee ensures that you always find a study document that suits you well. You fill out a form, and our customer service team takes care of the rest.
Who am I buying these notes from?
Stuvia is a marketplace, so you are not buying this document from us, but from seller Latestupdate. Stuvia facilitates payment to the seller.
Will I be stuck with a subscription?
No, you only buy these notes for $12.69. You're not tied to anything after your purchase.
